Welcome to a special bonus episode of Future Back Drinking! 

As we wrapped our first season, there was one last conversation we couldn’t keep to ourselves. On this episode, host Dr. Athina Kanioura sits down with Marc Benioff, Chair, CEO, and Co-Founder of Salesforce, and the owner of TIME. Marc has not only shaped the modern cloud landscape but has redefined what it means to lead with purpose in an age of relentless technological change.

In this dynamic discussion, they unpack the potential of agentic AI, Salesforce’s bold new Agentforce platform, what it takes to build (and maintain) trust, and why corporate philanthropy should be baked into every business model from day one. Marc also shares how AI is transforming decision-making at Salesforce, and why he believes the company’s most exciting chapter is just beginning. Tune in for an honest, future-facing conversation with one of tech’s boldest innovators - and a deeper look at how vision, values, and AI are reshaping the enterprise landscape.

Welcome to a special bonus episode of Future Back Drinking!&nbsp;
As we wrapped our first season, there was one last conversation we couldn&rsquo;t keep to ourselves. On this episode, host Dr. Athina Kanioura sits down with Marc Benioff, Chair, CEO, and Co-Founder of Salesforce, and the owner of TIME. Marc has not only shaped the modern cloud landscape but has redefined what it means to lead with purpose in an age of relentless technological change.
In this dynamic discussion, they unpack the potential of agentic AI, Salesforce&rsquo;s bold new Agentforce platform, what it takes to build (and maintain) trust, and why corporate philanthropy should be baked into every business model from day one. Marc also shares how AI is transforming decision-making at Salesforce, and why he believes the company&rsquo;s most exciting chapter is just beginning. Tune in for an honest, future-facing conversation with one of tech&rsquo;s boldest innovators - and a deeper look at how vision, values, and AI are reshaping the enterprise landscape.

Future Back Drinking – a new podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s first Chief Strategy & Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next, served with a twist.​ Ready to see what’s next? Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking – a new podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s first Chief Strategy &amp; Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next, served with a twist.​ Ready to see what’s next? Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking with Dr. Athina Kanioura

Future Back Drinking – a podcast series from PepsiCo and TIME– is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo’s Global Chief Strategy & Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today’s fast-paced world. Future Back Drinking isn’t just a podcast; it’s a journey through the now into the next. Join Dr. Kanioura on Future Back Drinking—where the future starts now.

Future Back Drinking &ndash; a podcast series from PepsiCo and TIME&ndash; is a masterclass in forward-thinking, from the cutting-edge of innovation. Hosted by PepsiCo&rsquo;s Global Chief Strategy &amp; Transformation Officer, Dr. Athina Kanioura, each episode features riveting conversations with industry pioneers, illuminating the technologies and trends that will redefine our tomorrow. Learn from and engage with top-tier visionaries as they uncover the challenges, opportunities, and breakthrough moments encountered in transforming today&rsquo;s fast-paced world. Future Back Drinking isn&rsquo;t just a podcast; it&rsquo;s a journey through the now into the next. Join Dr. Kanioura on Future Back Drinking&mdash;where the future starts now.