Future Back Drinking is back! For the Season Two premiere, Dr. Athina Kanioura and co-host Priyanka Aribindi are joined by TIME CEO Jessica Sibley for a conversation on strategic leadership and business innovation. Together, they discuss how to transform legacy brands without losing their identity, the role of bold leadership in navigating change, and why embracing AI and new technologies is critical to the future of media and business. This new season will continue to feature thought-provoking conversations with leaders who are redefining how we build, innovate, and lead in a rapidly changing world.