AQA - Britain's biggest exam board - wanted to create a podcast that would offer teachers the chance to see behind the 'curtain' and meet the people who set the exams for their students. Podcasting offered AQA a chance to go into detail, showing the human side of the exams process and explaining the rationale behind their work. Unltimately, they wanted teachers to like the more and understand them better.

'Inside Exams' brought maths teacher Craig Barton to meet the teams, and explore behind the scenes as the voice of the listener. Over a year and 28 episodes, he and the podcast did an incredible job, as shown by solid research results.

Here we discuss the podcast, its purpose and the process with:

Lauren Boothman - Lead Content and Resource Producer – campaigns, AQA

Anouszka Tate - Senior Producer, Fresh Air

Dan Stainsby - Deputy Managing Director - Markettiers4DC

AQA - Britain's biggest exam board - wanted to create a podcast that would offer teachers the chance to see behind the 'curtain' and meet the people who set the exams for their students. Podcasting offered AQA a chance to go into detail, showing the human side of the exams process and explaining the rationale behind their work. Unltimately, they wanted teachers to like the more and understand them better.
'Inside Exams' brought maths teacher Craig Barton to meet the teams, and explore behind the scenes as the voice of the listener. Over a year and 28 episodes, he and the podcast did an incredible job, as shown by solid research results.
Here we discuss the podcast, its purpose and the process with:
Lauren Boothman - Lead Content and Resource Producer &ndash; campaigns, AQA
Anouszka Tate - Senior Producer, Fresh Air
Dan Stainsby - Deputy Managing Director - Markettiers4DC

Fresh Air Production is a leader in making podcasts for brands. This is library of valuable conversations about brands, audio and where those two things collide to create podcast magic.

You'll find case studies of our clients talking about how they made their shows and why they worked. You'll hear marketing leaders from all over the world speaking to Michaela Hallam - our Director of Content - and there are the recent fortnightly shows where we speak to pelople we admire about the world of podcasts, as well as keeping up to date withe the latest audio innovation. 

Presented by Neil Cowling and Michaela Hallam. Produced by Lynnike Swerts, and created by the whole Fresh Air team

You can find out more about all our podcasts here. 

Fresh Air Production is a leader in making podcasts for brands. This is library of valuable conversations about brands, audio and where those two things collide to create podcast magic.
You'll find case studies of our clients talking about how they made their shows and why they worked. You'll hear marketing leaders from all over the world speaking to Michaela Hallam - our Director of Content - and there are the recent fortnightly shows where we speak to pelople we admire about the world of podcasts, as well as keeping up to date withe the latest audio innovation. 
Presented by Neil Cowling and Michaela Hallam. Produced by Lynnike Swerts, and created by the whole Fresh Air team
You can find out more about all our podcasts <a href="http://www.freshairproduction.co.uk">here</a>.