In 2018, Legal & General started discussing how to encourage their customers to reconsider what ‘retirement’ meant to them. From this, Rewirement was born – a podcast which sees Angellica Bell chatting to retirees about how they’ve been enjoying their retirement, how they prepared financially and what their expectations of retirement were.

Rewirement sets out to surprise its audience, with a strong focus on the diversity of later life experiences. Episode themes include ‘Retirement in the LGBT community’, ‘Travel adventures in retirement’, and ‘Changing career later in life'.

In this episode of Fresh Ears, Legal & General’s Head of PR & Content - Retail Retirement, Millie Hyde-Smith, and Fresh Air Senior Producer Katharine Kerr discuss the series’ shift in tone from Season 1 to 2, the different elements a presenter brings to a project, and attracting an audience who are usually less familiar with the podcast format.

In 2018, Legal &amp; General started discussing how to encourage their customers to reconsider what &lsquo;retirement&rsquo; meant to them. From this, Rewirement was born &ndash; a podcast which sees Angellica Bell chatting to retirees about how they&rsquo;ve been enjoying their retirement, how they prepared financially and what their expectations of retirement were.
Rewirement sets out to surprise its audience, with a strong focus on the diversity of later life experiences. Episode themes include &lsquo;Retirement in the LGBT community&rsquo;, &lsquo;Travel adventures in retirement&rsquo;, and &lsquo;Changing career later in life'.
In this episode of Fresh Ears, Legal &amp; General&rsquo;s Head of PR &amp; Content - Retail Retirement, Millie Hyde-Smith, and Fresh Air Senior Producer Katharine Kerr discuss the series&rsquo; shift in tone from Season 1 to 2, the different elements a presenter brings to a project, and attracting an audience who are usually less familiar with the podcast format.

Fresh Air Production is a leader in making podcasts for brands. This is library of valuable conversations about brands, audio and where those two things collide to create podcast magic.

You'll find case studies of our clients talking about how they made their shows and why they worked. You'll hear marketing leaders from all over the world speaking to Michaela Hallam - our Director of Content - and there are the recent fortnightly shows where we speak to pelople we admire about the world of podcasts, as well as keeping up to date withe the latest audio innovation. 

Presented by Neil Cowling and Michaela Hallam. Produced by Lynnike Swerts, and created by the whole Fresh Air team

You can find out more about all our podcasts here. 

Fresh Air Production is a leader in making podcasts for brands. This is library of valuable conversations about brands, audio and where those two things collide to create podcast magic.
You'll find case studies of our clients talking about how they made their shows and why they worked. You'll hear marketing leaders from all over the world speaking to Michaela Hallam - our Director of Content - and there are the recent fortnightly shows where we speak to pelople we admire about the world of podcasts, as well as keeping up to date withe the latest audio innovation. 
Presented by Neil Cowling and Michaela Hallam. Produced by Lynnike Swerts, and created by the whole Fresh Air team
You can find out more about all our podcasts <a href="http://www.freshairproduction.co.uk">here</a>.