The Global Safety Podcast opens listeners’ eyes to the colossal safety challenges we face today. Presented by Tom Heap, this series for Lloyd’s Register Foundation aims to investigate the biggest safety issues facing the planet.

The podcast is one of Lloyd's Register Foundation’s key assets in their mission to ‘engineer a safer world’. It’s crucial that it communicates messages about safety to its audiences in a way that is engaging and imaginative – never stereotypical or complicated. In this episode of Fresh Ears, we sit down to discuss this messaging strategy with the Samuel Dadd (PR and Communications Executive), Beth Elliot (Head of Communications and Global Campaigns), Anna Riggs (Senior Producer, Fresh Air) and Richard Blake (Director of Marketing and Growth, Fresh Air)

The Global Safety Podcast opens listeners&rsquo; eyes to the colossal safety challenges we face today. Presented by Tom Heap, this series for Lloyd&rsquo;s Register Foundation aims to investigate the biggest safety issues facing the planet.
The podcast is one of Lloyd's Register Foundation&rsquo;s key assets in their mission to &lsquo;engineer a safer world&rsquo;. It&rsquo;s crucial that it communicates messages about safety to its audiences in a way that is engaging and imaginative &ndash; never stereotypical or complicated. In this episode of Fresh Ears, we sit down to discuss this messaging strategy with the Samuel Dadd (PR and Communications Executive), Beth Elliot (Head of Communications and Global Campaigns), Anna Riggs (Senior Producer, Fresh Air) and Richard Blake (Director of Marketing and Growth, Fresh Air)

Fresh Air Production is a leader in making podcasts for brands. Each episode, we focus on one of our projects and dissect it, with the client and the producer to help any Marketing professionals who might be looking to build a podcast for their brand.

For each project, we discuss why the brand did it in the first place, how we turned their brief into a reality, some of the challenges along the way, and how it all worked out in the end. Was the process complex or simple? What were the key decisions? How was it distributed and promoted? And what were the results in terms of listeners and the value it drove back to the brand?

Presented by Neil Cowling, Produced by Anouszka Tate, and created by the whole Fresh Air team

You can find out more about all our podcasts here. 

Fresh Air Production is a leader in making podcasts for brands. Each episode, we focus on one of our projects and dissect it, with the client and the producer to help any Marketing professionals who might be looking to build a podcast for their brand.
For each project, we discuss why the brand did it in the first place, how we turned their brief into a reality, some of the challenges along the way, and how it all worked out in the end. Was the process complex or simple? What were the key decisions? How was it distributed and promoted? And what were the results in terms of listeners and the value it drove back to the brand?
Presented by Neil Cowling, Produced by Anouszka Tate, and created by the whole Fresh Air team
You can find out more about all our podcasts <a href="http://www.freshairproduction.co.uk">here</a>.

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