30 Second Intro

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30 Second Outro

Brendan Deck is general manager of Nufarm North America, and his biggest takeaway from managing the business through the first half of 2020 has been a focus on the reliability of their supply. He says his approach has been to “go deeper—not wider” to improve on what the company already does well. And with customers making decisions in shorter-time frames and tighter delivery times, the business has to be focused on its performance.

<p>Brendan Deck is general manager of Nufarm North America, and his biggest takeaway from managing the business through the first half of 2020 has been a focus on the reliability of their supply. He says his approach has been to &ldquo;go deeper&mdash;not wider&rdquo; to improve on what the company already does well. And with customers making decisions in shorter-time frames and tighter delivery times, the business has to be focused on its performance.</p>

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