Ag retailers are finding different ways to set themselves apart and continue to add value to their customers. Jeff Griffeth, marketing director of Co-Alliance LLP, talks about technology and how they are using it to to better serve their base.

<p>Ag retailers are finding different ways to set themselves apart and continue to add value to their customers. Jeff Griffeth, marketing director of Co-Alliance LLP, talks about technology and how they are using it to to better serve their base.</p>

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