In this episode, Pete speaks to entrepreneur and public speaker Elliot Kay. He is the cofounder of speaker express and works with businesses to reach their full potential, particularly in using speaking as a marketing strategy. He is also a bestselling author and above everything else a Dad and a Husband.

They discuss speaking, business and Elliot’s childhood, as well as his plans for the future.

KEY TAKEAWAYS

• Elliot appreciates that he has a lot to be thankful for and he has achieved some great success already. But he is future focused and still desires a lot more from his life and business. He wants more because he wants to be able to provide and offer more.
• When you are speaking in a business capacity you need to think about who you are trying to market to, who it is that is going to buy from you. You also need absolute clarity in the language and communication you use with those in your market.
• You need to be a great storyteller no matter what market you are in. You’ve got to be able to deliver with impact and be memorable. People will remember how you made them feel, you need current and up to date content.
• People are now looking for experts that speak rather than ‘speakers’.
• Fire in the belly to Elliot means that inner, drive, passion and bite to achieve something.
• As a child and young adult Elliot realises he had a bit of a victim complex. He now knows this was due to a variety of things including abuse and his dyslexia. When his business and relationships started failing he then decided to tackle these thoughts and attitude head on.
• Elliott suffered from depression a couple of years ago. He found it really difficult to share his feelings with anyone else and it meant that he ended up getting to breaking point before getting help. Comparison is the thief of joy and Elliot knows that his depression was due to him comparing many aspects of his life as well as underlying issues he had with his own self-worth.
• In speaking structure is important, when you have a solid structure it allows you to play around but end up where you want to end up. Don’t confuse structure with a script.
• Elliot’s time and career as a dancer taught him many life lessons and has helped him in his business choices and decisions too.

BEST MOMENTS 

“That’s what leads me that’s what makes me get up in the morning”

“As long as my kids are smiling that’s a success”

“Can I be the dad she needs me to be?”

“Speaking is so powerful”

VALUABLE RESOURCES

Subscribe to Fire In The Belly Podcast on Apple Podcasts (https://podcasts.apple.com/us/podcast/fire-in-the-belly/id1499375061)

ABOUT THE GUEST

Elliot Kay

Elliot has been doing stage performances and public speaking since he was 11. Starting out as a professional dancer, then moving on to entrepreneurship and building three successful businesses, Elliot has a unique knowledge of both what makes great stage presence and how to utilise that to build a profitable business. At Speaker Express, Elliot knows how to stretch speakers to reach their full potential. He spends most of his time as a business mentor, working with start-up businesses to grow them strategically. Speaking is a big part of his marketing strategy, he has accumulated 6,000 hours of stage time speaking globally to audiences across Europe, Africa, US, and the Middle East – and he brings that expertise and experience to the Speaker Express members.

Elliot’s Speaking Tip: Know your content inside out, respect your audience by adding value and always make your talk about them, not yourself.

ABOUT THE HOST

The ‘Mighty Pete Lonton’ from the ‘Mighty 247’ company is your main host of ‘Fire In The Belly’. 

Pete is an Entrepreneur, Mentor, Coach, Property Investor, and father of 3 beautiful girls. Pete’s background is in Project Management and Property, but his true passion is the ‘Fire in The Belly’ project itself. His mission is to help others find their potential and become the mightiest version of themselves. Pete openly talks about losing both of his parents, suffering periods of depression, business downturn and burn-out, and ultimately his years spent not stoking ‘Fire In the Belly’. In 2017, at 37 years of age that changed, and he is now on a journey of learning, growing, accepting, and inspiring others.

Pete can connect with people and intuitively asks questions to reveal a person’s passion and discover how to live their mightiest life. The true power of ‘Fire In The Belly’ is the Q&A’s - Questions and Actions!

The ‘Fire In The Belly’ brand and the programme is rapidly expanding into podcasts, seminars, talks, business workshops, development course, and rapid results mentoring.

CONTACT METHOD

https://www.facebook.com/mightypetelonton/

https://uk.linkedin.com/in/mightypete

https://www.facebook.com/groups/430218374211579/