FEAR & GREED | Business NewsFEAR & GREED | Business News

Sunday feature: Meet the man tasked with guarding Telstra's brand

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Guest: Brent Smart, Chief Marketing Officer at Telstra

Original publication date: 6 April 2023

Original description: Telstra is one of the most trusted brands in the country. But it’s also a company that’s evolving, following the rollout of the NBN.

Sean Aylmer talks to Brent Smart, Telstra’s Chief Marketing Officer, about maintaining the integrity of an iconic brand while still growing and changing.

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Daily business news for people who make their own decisions, with business journalist Sean Aylmer an 
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