Joshua Nunan is the Director of Platform Media & Services at THE ICONIC, where he leads the company’s retail media, partner marketing and fulfilment services.

Since joining THE ICONIC in 2018, Josh has progressed through several roles, from Senior Buyer to General Manager of Sports, Beauty and Home, before stepping into his current position.

In this episode, Josh takes us inside the evolution of THE ICONIC and the rapidly changing relationship between brands, retailers and platforms. He explains how THE ICONIC is helping its brand partners reach customers, create more seamless experiences and fuel mutual growth through media, marketplace and fulfilment solutions.

We discuss:


Josh’s dynamic career journey and the experiences that shaped his approach to retail


THE ICONIC’s evolution from start-up to scale-up and its continued focus on profitable growth


Why customer obsession must be lived throughout an organisation—not simply written on the wall


How THE ICONIC works with brands to create memorable physical and digital campaigns


The growing importance of data, real-time insights and measurable marketing


The differences between wholesale, marketplace, dropship and fulfilment models


How brands can combine marketplace reach with greater control over pricing and assortment


Why faster, consolidated delivery can strengthen trust and improve the customer experience


How retail media can support customers from discovery and consideration through to conversion


The changing customer journey and why the phone remains some of the world’s most valuable retail real estate


Why AI is foundational—not optional—and how it is accelerating content, personalisation and decision-making


What THE ICONIC’s B Corp certification represents for the business and its brand partners


The role of trusted leaders, mentorship and curiosity in Josh’s career progression


Josh’s approach to wellbeing and the routines that help him perform as a leader and working parent


What excites him about the next evolution of THE ICONIC and the future of retail

Energetic, insightful and generous, Josh shares a fascinating perspective on the future of retail and the opportunities ahead for brands willing to embrace change.

CONNECT WITH JOSH

Joshua Nunan Linkedin 

_________

About Fashion Business Mindset

Fashion Business Mindset explores the real stories behind fashion brands, retailers and industry leaders. Hosted by fashion business strategist Elizabeth Formosa, the podcast shares practical insights on leadership, strategy and building resilient fashion businesses.

WORK WITH US

Work with Fashion Equipped

Fashion Equipped partners with established fashion businesses at pivotal stages of growth and evolution. 

Elizabeth Formosa provides senior-level strategic advisory across strategy, structure, profitability and decision-making — helping founders and leadership teams navigate increasing complexity with commercially grounded perspective and clear direction.

This is experienced, considered guidance for building resilient, high-performing fashion businesses that are designed to last.

Interested in Strategic Advisory?

The Fashion Business Growth Roadmap is my signature strategic advisory engagement for founders and leadership teams at pivotal stages of growth. Together, we bring structure, financial clarity and a dynamic 12-month growth plan into the business.

Explore here:

The Fashion Business Growth Roadmap | Fashion Equipped — Fashion Equipped: Fashion Business Consulting

Connect with us:

Instagram: @‌fashionequipped

Podcast Insta: @‌fashionbusinessmindset

Facebook: Fashion Equipped | Melbourne VIC

Website: Fashion Business Consulting and Mentoring | Fashion Equipped

Interested in Sponsorship?

We invite expressions of interest from aligned brands, retailers and industry partners who want to support commercially grounded conversations shaping the future of fashion.

To learn more, reach out via email at elizabeth@fashionequipped.com.au or DM @‌fashionbusinessmindset

Let’s build your next phase of growth — with clarity and confidence.

Joshua Nunan is the Director of Platform Media &amp; Services at THE ICONIC, where he leads the company&rsquo;s retail media, partner marketing and fulfilment services.
Since joining THE ICONIC in 2018, Josh has progressed through several roles, from Senior Buyer to General Manager of Sports, Beauty and Home, before stepping into his current position.
In this episode, Josh takes us inside the evolution of THE ICONIC and the rapidly changing relationship between brands, retailers and platforms. He explains how THE ICONIC is helping its brand partners reach customers, create more seamless experiences and fuel mutual growth through media, marketplace and fulfilment solutions.
We discuss:
<ul data-indent-level="1">
<li>
Josh&rsquo;s dynamic career journey and the experiences that shaped his approach to retail
</li>
<li>
THE ICONIC&rsquo;s evolution from start-up to scale-up and its continued focus on profitable growth
</li>
<li>
Why customer obsession must be lived throughout an organisation&mdash;not simply written on the wall
</li>
<li>
How THE ICONIC works with brands to create memorable physical and digital campaigns
</li>
<li>
The growing importance of data, real-time insights and measurable marketing
</li>
<li>
The differences between wholesale, marketplace, dropship and fulfilment models
</li>
<li>
How brands can combine marketplace reach with greater control over pricing and assortment
</li>
<li>
Why faster, consolidated delivery can strengthen trust and improve the customer experience
</li>
<li>
How retail media can support customers from discovery and consideration through to conversion
</li>
<li>
The changing customer journey and why the phone remains some of the world&rsquo;s most valuable retail real estate
</li>
<li>
Why AI is foundational&mdash;not optional&mdash;and how it is accelerating content, personalisation and decision-making
</li>
<li>
What THE ICONIC&rsquo;s B Corp certification represents for the business and its brand partners
</li>
<li>
The role of trusted leaders, mentorship and curiosity in Josh&rsquo;s career progression
</li>
<li>
Josh&rsquo;s approach to wellbeing and the routines that help him perform as a leader and working parent
</li>
<li>
What excites him about the next evolution of THE ICONIC and the future of retail
</li>
</ul>
Energetic, insightful and generous, Josh shares a fascinating perspective on the future of retail and the opportunities ahead for brands willing to embrace change.
CONNECT WITH JOSH
Joshua Nunan <a href="https://www.linkedin.com/in/joshua-nunan-491b2513/" data-renderer-mark="true" data-is-router-link="false" data-testid="link-with-safety">Linkedin </a>
_________
About Fashion Business Mindset
Fashion Business Mindset explores the real stories behind fashion brands, retailers and industry leaders. Hosted by fashion business strategist Elizabeth Formosa, the podcast shares practical insights on leadership, strategy and building resilient fashion businesses.
WORK WITH US
Work with Fashion Equipped
Fashion Equipped partners with established fashion businesses at pivotal stages of growth and evolution.&nbsp;
Elizabeth Formosa provides senior-level strategic advisory across strategy, structure, profitability and decision-making &mdash; helping founders and leadership teams navigate increasing complexity with commercially grounded perspective and clear direction.
This is experienced, considered guidance for building resilient, high-performing fashion businesses that are designed to last.
Interested in Strategic Advisory?
The Fashion Business Growth Roadmap is my signature strategic advisory engagement for founders and leadership teams at pivotal stages of growth. Together, we bring structure, financial clarity and a dynamic 12-month growth plan into the business.
Explore here:
<a href="https://fashionequipped.com.au/the-fashion-business-growth-roadmap" data-renderer-mark="true" data-is-router-link="false" data-testid="link-with-safety">The Fashion Business Growth Roadmap | Fashion Equipped &mdash; Fashion Equipped: Fashion Business Consulting</a>
Connect with us:
Instagram: @&zwnj;fashionequipped
Podcast Insta: @&zwnj;fashionbusinessmindset
Facebook: <a href="http://www.facebook.com/fashionequipped" data-renderer-mark="true" data-is-router-link="false" data-testid="link-with-safety">Fashion Equipped | Melbourne VIC</a>
Website: <a href="http://www.fashionequipped.com.au/" data-renderer-mark="true" data-is-router-link="false" data-testid="link-with-safety">Fashion Business Consulting and Mentoring | Fashion Equipped</a>
Interested in Sponsorship?
We invite expressions of interest from aligned brands, retailers and industry partners who want to support commercially grounded conversations shaping the future of fashion.
To learn more, reach out via email at&nbsp;<a href="mailto:elizabeth@fashionequipped.com.au" data-renderer-mark="true" data-is-router-link="false" data-testid="link-with-safety">elizabeth@fashionequipped.com.au</a> or DM @&zwnj;fashionbusinessmindset
Let&rsquo;s build your next phase of growth &mdash; with clarity and confidence.

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers &amp; Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>

Fashion Business Mindset is your FROW seat to the ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors.

Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/



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This is a Guide Your Light Network Production | Podcasts with Purpose

www.guideyourlightnetwork.com

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>
 
-- 
This is a Guide Your Light Network Production | Podcasts with Purpose
<a href="http://www.guideyourlightnetwork.com">www.guideyourlightnetwork.com</a>