In this episode, I speak with Alice Fitch, the Founder of Whola. 

Alice Fitch is a dynamic entrepreneur with a successful history running fashion wholesale businesses. Her company Whola is transforming the way business is done in this legacy industry, leveraging the latest technologies and automation.

The Whola platform is a one-stop-wholesale shop that has been embraced by 5000 retailers around Australia and internationally who use it to do their fashion buying.

Alice’s mission is to make life better for retailers by making their stores instantly relevant to their target markets without the risk of traditional fashion buying.

Alice has worked in the fashion wholesale space for over a decade, launching and growing many well known Australian brands prior to launching Whola.

Alice’s skill set focuses on innovation, wholesale strategy and communications.

During this chat we dive into how you can optimise your Wholesale Sales Strategy and what is happening at the forefront of Australian Retail. 



You can find the Whola at:

Website

Instagram 

______

INDIA SOURCING EXPERIENCE TRIP - EXPRESSIONS OF INTEREST | MARCH 11th - 15th 2024

Don’t miss this opportunity to experience a transformational business experience into the sophisticated world of production, sourcing and supply; meet with garment and fabric manufacturers; travel with like-minded business owners and mentors and connect with world-class artisans and manufacturers expressing the very best of India’s vibrant fashion culture.

EXPRESS YOUR INTEREST HERE. 

_____

Download The Consious Fashion Blueprint here:

https://fashionequipped.com.au/fashion-business-mini-courses/p/the-conscious-fashion-blueprint

READY TO SCALE UP?

Ready to level up to a new phase of growth and expansion?

Elizabeth founded fashion consultancy Fashion Equipped in 2012 to expand the reach and potential of the Australian industry. Backed by decades of experience in all aspects of the business, and passionate about entrepreneurship, growth and the power of community, Elizabeth delivers fashion consulting, mentorship and online learning to hundreds of businesses and counting. From buying, product development, sales and sourcing, to strategic planning, marketing and team management, our expert line-up of industry insiders are committed to sharing their knowledge, networks and passion - to empower you to build a thriving fashion business.

Elizabeth's next availability for consulting is October 2023. Feel free to reach out to her directly at elizabeth@fashionequipped.com.au. 

Consulting is suited to brands that are already trading and ready to work on their strategic growth plans. 

READY TO START UP?

Ready to bring your vision to life and start your fashion business?

ONLINE LEARNING

We’ve crafted our decades of experience into an online fashion business syllabus informed by and tailored to the real world. Start Your Fashion Business is an industry-first online learning platform and a dynamic and engaged community.

If you are a start-up who wants to make the Fashion Business your Business – then head to our website and watch the replay of our last Info Session & QA. Our ‘Start Your Fashion Business' programme is open online, so if you would like to join our community jump straight in!

MENTORSHIP  

It takes finely tuned business skills to make it in fashion, but mindset also plays a huge role. This is why mentorship is an essential ingredient to success – few can guide you on this path better than those who’ve already walked it and our deeply experienced mentors are here to help you navigate the business while building a strong mindset. 

If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!

MINI COURSES

If you're up for a Mini-Course, check out our Start and Scale Studio on our Fashion Equipped website and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development.

You can find Fashion Equipped over at:

Instagram: @fashionequipped @startyourfashionbusiness_au

Podcast Insta: @fashionbusinessmindset

Facebook: www.facebook.com/fashionequipped

Website: www.fashionequipped.com.au

Let's do this together, let's make The Fashion Business, YOUR Business!

In this episode, I speak with Alice Fitch, the Founder of Whola. 
Alice Fitch is a dynamic entrepreneur with a successful history running fashion wholesale businesses. Her company Whola is transforming the way business is done in this legacy industry, leveraging the latest technologies and automation.
The Whola platform is a one-stop-wholesale shop that has been embraced by 5000 retailers around Australia and internationally who use it to do their fashion buying.
Alice’s mission is to make life better for retailers by making their stores instantly relevant to their target markets without the risk of traditional fashion buying.
Alice has worked in the fashion wholesale space for over a decade, launching and growing many well known Australian brands prior to launching Whola.
Alice’s skill set focuses on innovation, wholesale strategy and communications.
During this chat we dive into how you can optimise your Wholesale Sales Strategy and what is happening at the forefront of Australian Retail. 
 
You can find the Whola at:
<a href="https://www.whola.com.au/">Website</a>
<a href="https://www.instagram.com/whola_wholesale/?igshid=r7sz8vnr88zo">Instagram </a>
______
INDIA SOURCING EXPERIENCE TRIP - EXPRESSIONS OF INTEREST | MARCH 11th - 15th 2024
Don’t miss this opportunity to experience a transformational business experience into the sophisticated world of production, sourcing and supply; meet with garment and fabric manufacturers; travel with like-minded business owners and mentors and connect with world-class artisans and manufacturers expressing the very best of India’s vibrant fashion culture.
EXPRESS YOUR INTEREST<a href="https://fashionequipped.com.au/india-sourcing-experience"> HERE. </a>
_____
Download The Consious Fashion Blueprint here:
https://fashionequipped.com.au/fashion-business-mini-courses/p/the-conscious-fashion-blueprint
READY TO SCALE UP?
Ready to level up to a new phase of growth and expansion?
Elizabeth founded fashion consultancy Fashion Equipped in 2012 to expand the reach and potential of the Australian industry. Backed by decades of experience in all aspects of the business, and passionate about entrepreneurship, growth and the power of community, Elizabeth delivers fashion consulting, mentorship and online learning to hundreds of businesses and counting. From buying, product development, sales and sourcing, to strategic planning, marketing and team management, our expert line-up of industry insiders are committed to sharing their knowledge, networks and passion - to empower you to build a thriving fashion business.
Elizabeth's next availability for consulting is October 2023. Feel free to reach out to her directly at elizabeth@fashionequipped.com.au. 
Consulting is suited to brands that are already trading and ready to work on their strategic growth plans. 
READY TO START UP?
Ready to bring your vision to life and start your fashion business?
ONLINE LEARNING
We’ve crafted our decades of experience into an online fashion business syllabus informed by and tailored to the real world. Start Your Fashion Business is an industry-first online learning platform and a dynamic and engaged community.
If you are a start-up who wants to make the Fashion Business your Business – then head to our website and watch the replay of our last Info Session &amp; QA. Our ‘Start Your Fashion Business' programme is open online, so if you would like to join our community jump straight in!
MENTORSHIP  
It takes finely tuned business skills to make it in fashion, but mindset also plays a huge role. This is why mentorship is an essential ingredient to success – few can guide you on this path better than those who’ve already walked it and our deeply experienced mentors are here to help you navigate the business while building a strong mindset. 
If you want to work 1:1 with a Mentor and kickstart your biz development, you can head to Your Mentor Collective – book a 1 hour of power session with one of our amazing industry Mentors - that's where the magic happens!
MINI COURSES
If you're up for a Mini-Course, check out our Start and Scale Studio on our Fashion Equipped website and explore Start your Sourcing Strategy, Startup Cost Analysis, and Tech Pack Development.
You can find Fashion Equipped over at:
Instagram:<a href="https://www.instagram.com/fashionequipped/"> @fashionequipped</a><a href="https://www.instagram.com/startyourfashionbusiness_au/"> @startyourfashionbusiness_au</a>
Podcast Insta:<a href="https://www.instagram.com/fashionbusinessmindset/"> @fashionbusinessmindset</a>
Facebook:<a href="https://www.facebook.com/fashionequipped"> www.facebook.com/fashionequipped</a>
Website:<a href="http://www.fashionequipped.com.au"> www.fashionequipped.com.au</a>
Let's do this together, let's make The Fashion Business, YOUR Business!

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers & Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/

Fashion Business Mindset is your FROW seat to 'real' stories from Designers, Brands, Entrepreneurs, Makers &amp; Mentors. Our mission? To increase the success rate in the Fashion Industry by creating a dynamic fashion business eco-system. Fashion Business Mindset provides industry insights and insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>

Fashion Business Mindset is your FROW seat to the ‘real’ stories from Designers, Brands, Entrepreneurs, Makers & Mentors.

Fashion Business Mindset

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted & created by Elizabeth Formosa, the Founder of Fashion Equipped.

https://fashionequipped.com.au/



-- 

This is a Guide Your Light Network Production | Podcasts with Purpose

www.guideyourlightnetwork.com

Fashion Business Mindset is your FROW seat to 'real' stories from Brands, Designers, Entrepreneurs, Makers and Mentors. Our mission? For you to tap into a dynamic fashion business elevation eco-system. Fashion Business Mindset provides access to rare conversations with industry thought leaders and changemakers. You'll gain insider access to The Future of Fashion. Hosted &amp; created by Elizabeth Formosa, the Founder of Fashion Equipped.
<a href="https://fashionequipped.com.au/">https://fashionequipped.com.au/</a>
 
-- 
This is a Guide Your Light Network Production | Podcasts with Purpose
<a href="http://www.guideyourlightnetwork.com">www.guideyourlightnetwork.com</a>

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