Motivating people. Cultivating an engaged workforce. Inspiring a team to meet and exceed its goals. These may all be worthy ends in themselves—but that might not be enough to convince a client or company leader to invest in an incentive program. That requires the demonstration of the all-important three-letter acronym: ROI. For this episode, we’re looking at the hard numbers of motivation: how to accurately measure ROI and how the concept has evolved just in the last year or two; what metrics matter and how to be sure you’re getting the most out of the data you already have.

<p>Motivating people. Cultivating an engaged workforce. Inspiring a team to meet and exceed its goals. These may all be worthy ends in themselves—but that might not be enough to convince a client or company leader to invest in an incentive program. That requires the demonstration of the all-important three-letter acronym: ROI. For this episode, we’re looking at the hard numbers of motivation: how to accurately measure ROI and how the concept has evolved just in the last year or two; what metrics matter and how to be sure you’re getting the most out of the data you already have.</p>

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