Calls to boycott fashion brand Zara have escalated; this comes after they received heavy criticism over their new ad campaign, which featured mannequins that were missing limbs and statues wrapped in white shrouds. Critics say the campaign was a "mockery" of the attacks on Gaza. We discuss how ad campaigns are conceptualised, and how they might navigate sensitivities around hot-button issues and events.

Image Credit: Unsplash

Calls to boycott fashion brand Zara have escalated; this comes after they received heavy criticism over their new ad campaign, which featured mannequins that were missing limbs and statues wrapped in white shrouds. Critics say the campaign was a "mockery" of the attacks on Gaza. We discuss how ad campaigns are conceptualised, and how they might navigate sensitivities around hot-button issues and events. Image Credit: Unsplash

The Evening Edition team restores sanity to your day even as you’re stuck in traffic trying to get home. And let's face it, who isn’t? We tackle the biggest headlines with analysis, updates and opinions, and get your take on all the issues that matter most. And as a bonus: the stories are soundtracked to BFM's distinctive music and tunes!

The Evening Edition runs the gamut, bringing you current affairs stories, in-depth interviews, and a slice of pop culture as you wind down for the day.

The Evening Edition team restores sanity to your day even as you’re stuck in traffic trying to get home. And let's face it, who isn’t? We tackle the biggest headlines with analysis, updates and opinions, and get your take on all the issues that matter most. And as a bonus: the stories are soundtracked to BFM's distinctive music and tunes! The Evening Edition runs the gamut, bringing you current affairs stories, in-depth interviews, and a slice of pop culture as you wind down for the day.

Evening Edition

The Evening Edition team restores sanity to your day even as you’re stuck in traffic trying to get home. And let's face it, who isn’t? We tackle the biggest headlines with analysis, updates and opinions, and get your take on all the issues that matter most. And as a bonus: the stories are soundtracked to BFM's distinctive music and tunes! 

The Evening Edition runs the gamut, bringing you current affairs stories, in-depth interviews, and a slice of pop culture as you wind down for the day.

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