“In a long-term investing framework, high quality, high conviction, fundamental, mission-driven businesses that provide society with what it really needs will outperform,” says Colin le Duc, a founding partner at Generation Investment Management. Founded in 2004, Generation is a pure-play sustainable investment manager, and according to its website, “It is all we do. It is all we will ever do.” On this episode of the Bloomberg Intelligence ESG Currents podcast, le Duc joins Eric Kane, BI’s director of ESG research to discuss the evolution of sustainable investing, the need to institutionalize impact investing, net-positive companies, his view that sustainable investing is hard, essential and insufficient, and much more.

The episode was recorded on May 15.