Customer experience today is transforming rapidly and is mainly driven by technology transformation. They have far more control over a success of a brand - affecting its value as products and services have now gone global, digital and mobile of which customers are able to share their experiences with that business in a whole new way. We speak to Chandru Relwani, Senior Director Product Management ASEAN and Customer Experience (CX), for Oracle JAPAC about how to create a bond between business units to guide customers on their best journey.

<p>Customer experience today is transforming rapidly and is mainly driven by technology transformation. They have far more control over a success of a brand - affecting its value as products and services have now gone global, digital and mobile of which customers are able to share their experiences with that business in a whole new way. We speak to Chandru Relwani, Senior Director Product Management ASEAN and Customer Experience (CX), for Oracle JAPAC about how to create a bond between business units to guide customers on their best journey.</p>

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

The essential toolkit for business, all in one place: from learning what to do and what not to do to the intricacies of keeping it all humming together nicely. Freda Liu, Jeff Sandhu, Audrey Raj, Richard Bradbury, Arvindh Yuvaraj and Christine Wong meld management with tech to keep you ahead of the trends that might vault productivity to another level.

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