One of the most crucial elements in marketing is to seize opportunities to interact with your consumers, and using a current event to create relevant content is a phenomenon known as “trendjacking”. With the water disruptions all over the Klang Valley, a multitude of brands hopped on the bandwagon to do a little “trendjacking”. 

One of the most crucial elements in marketing is to seize opportunities to interact with your consumers, and using a current event to create relevant content is a phenomenon known as &ldquo;trendjacking&rdquo;. With the water disruptions all over the Klang Valley, a multitude of brands hopped on the bandwagon to do a little <a href="https://www.marketing-interactive.com/brands-shower-social-media-users-with-comedic-relief-amidst-klang-valley-water-disruption%20">&ldquo;trendjacking&rdquo;. </a>

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

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