As more companies move into different content verticals to keep their brands progressive and diversified, The New York Times has acquired Serial Productions - the studio behind the immensely popular ‘Serial’ podcasts. The move is part of The Times’ ongoing creative and strategic alliance with This American Life. It also puts the media giant in the same pool as other content creators like YouTube and Spotify. 

<p>As more companies move into different content verticals to keep their brands progressive and diversified, <a href="https://www.theverge.com/2020/7/22/21335013/the-new-york-times-acquires-serial-productions-podcasts-this-american-life%20">The New York Times has acquired Serial Productions </a>- the studio behind the immensely popular &lsquo;Serial&rsquo; podcasts. The move is part of The Times&rsquo; ongoing creative and strategic alliance with This American Life. It also puts the media giant in the same pool as other content creators like YouTube and Spotify.&nbsp;</p>

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

<p>Helping you navigate the ever-changing universe of business, from headlines to the bottom line</p>

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