Many businesses today are not fully tapping into their potential as they have yet to harness the power of Search Engine Optimisation aka SEO. So what is SEO and how can businesses and organisations benefit from it? We speak to Jaap Snoeck Henkemans (Yap Snook Henkemans), a search engine optimisation expert and Anna Loi, Co-founder, Good & Honest Co to better understand how SEO works and why businesses should be taking a serious look into it. 


Image Credit: Shutterstock | Rawpixel.com

Many businesses today are not fully tapping into their potential as they have yet to harness the power of Search Engine Optimisation aka SEO. So what is SEO and how can businesses and organisations benefit from it? We speak to Jaap Snoeck Henkemans (Yap Snook Henkemans), a search engine optimisation expert and Anna Loi, Co-founder, Good &amp; Honest Co to better understand how SEO works and why businesses should be taking a serious look into it.&nbsp; Image Credit: Shutterstock | Rawpixel.com

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

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