Influencer marketing has been gaining more traction with major brands engaging influencers to create awareness on their products or services. But how effective is this form of marketing? We speak to Jan Wong, Co-founder & Online Strategist at OpenMinds Resources to get his take on influencer marketing and how it can be leveraged for today’s businesses.



Image Credit: Shutterstock | paulaphoto

Influencer marketing has been gaining more traction with major brands engaging influencers to create awareness on their products or services. But how effective is this form of marketing? We speak to Jan Wong, Co-founder &amp; Online Strategist at OpenMinds Resources to get his take on influencer marketing and how it can be leveraged for today’s businesses.Image Credit: Shutterstock | paulaphoto

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

Helping you navigate the ever-changing universe of business, from headlines to the bottom line

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