A new survey by Adzooma found 55.7% of people would unfollow a brand because of the way they spoke online. The research tried to show what customers actually feel about brands with strong personalities and how it would influence their purchasing decisions.  

<a href="https://smallbiztrends.com/2020/09/adzooma-survey-social-media-brand-voice.html">A new survey by Adzooma </a>found 55.7% of people would unfollow a brand because of the way they spoke online. The research tried to show what customers actually feel about brands with strong personalities and how it would influence their purchasing decisions.&nbsp;

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Helping you navigate the ever-changing universe of business, from headlines to the bottom line

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