If you’re too embarrassed to put your name to your content… why should Google recommend it?

In this week’s episode, Darren explains why faceless, AI-generated content is slowly killing credibility online - and what to do about it.

If you want to be trusted by search engines and AI tools like ChatGPT, you need to show who you are. That means your name, your experience and your expertise front and centre on your website.

Because here’s the truth that we all know deep down: when people and algorithms can’t see who’s behind the words, they stop trusting them. And if ChatGPT can’t tell you’re the expert, it’ll recommend someone else who is.

This episode is a must-watch for business owners who want their content to stand out - and be cited by AI, not replaced by it. 

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

If you&rsquo;re too embarrassed to put your name to your content&hellip; why should Google recommend it?
In this week&rsquo;s episode, Darren explains why faceless, AI-generated content is slowly killing credibility online - and what to do about it.
If you want to be trusted by search engines and AI tools like ChatGPT, you need to show who you are. That means your name, your experience and your expertise front and centre on your website.
Because here&rsquo;s the truth that we all know deep down: when people and algorithms can&rsquo;t see who&rsquo;s behind the words, they stop trusting them. And if ChatGPT can&rsquo;t tell you&rsquo;re the expert, it&rsquo;ll recommend someone else who is.
This episode is a must-watch for business owners who want their content to stand out - and be cited by AI, not replaced by it.&nbsp;
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: <a href="https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837">https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837</a>
LinkedIn: <a href="https://www.linkedin.com/in/darrenjamieson/">https://www.linkedin.com/in/darrenjamieson/</a>
Engaging Marketeer: <a href="https://engagingmarketeer.com">https://engagingmarketeer.com</a>
Engage Web: <a href="https://www.engageweb.co.uk">https://www.engageweb.co.uk</a>

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike.

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike.

Engaging Marketeer

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike. The Engaging Marketeer Podcast debuted at #1 in the Marketing chart on Apple Podcasts.

Described by one detractor as an 'angry receding man', Darren Jamieson hosts the Engaging Marketeer Podcast where the Liverpool Comedy Festival winner delivers his own brand of business and marketing content. With a mixture of personal stories, detailed advice, step-by-step processes, angry explosive rants and thought-provoking interviews, Darren offers a very different take on business and marketing that provides insights for new startups and experienced business owners alike. The Engaging Marketeer Podcast debuted at #1 in the Marketing chart on Apple Podcasts.

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