Richard Burnet is the Global CEO and Director of BFT (Body Fit Training) with over 600 franchisees sold across Australia, New Zealand, Singapore, the UK, the US, Spain and Hong Kong, and expansion plans underway around the world.

BFT is an internationally recognised fitness brand success story. Rich's personal path to this success has had more than its fair share of hurdles and life challenges. Rich and his wife Danielle's first two boys, Sebastian and Charlie, were born with one of the rarest genetic conditions in the world, Multiple Sulfatase Deficiency.

The condition tragically saw Sebastian and Charlie pass away before their teenage years. Rich transitioned away from his senior corporate roles with BP, Golf Australia, and the AFL to pursue an entrepreneurial path, which included a sliding door moment that saw Rich literally stumble across a gym that he would ultimately end up partnering with to create an extraordinary Australian business success story.

Start your leadership journey today. Head to Aleda Collective to find out more about our signature, cross industry collaboration program, Aleda Connect. Curated and facilitated by experts, running for 8 fortnightly sessions, Aleda Connect is the learning experience of a life-time.

Learn. Lead. Collaborate.

Richard Burnet is the Global CEO and Director of BFT (Body Fit Training) with over 600 franchisees sold across Australia, New Zealand, Singapore, the UK, the US, Spain and Hong Kong, and expansion plans underway around the world.
BFT is an internationally recognised fitness brand success story. Rich's personal path to this success has had more than its fair share of hurdles and life challenges. Rich and his wife Danielle's first two boys, Sebastian and Charlie, were born with one of the rarest genetic conditions in the world, Multiple Sulfatase Deficiency.
The condition tragically saw Sebastian and Charlie pass away before their teenage years. Rich transitioned away from his senior corporate roles with BP, Golf Australia, and the AFL to pursue an entrepreneurial path, which included a sliding door moment that saw Rich literally stumble across a gym that he would ultimately end up partnering with to create an extraordinary Australian business success story.
Start your leadership journey today. Head to <a href="https://www.aledacollective.com/">Aleda Collective </a>to find out more about our signature, cross industry collaboration program, Aleda Connect. Curated and facilitated by experts, running for 8 fortnightly sessions, Aleda Connect is the learning experience of a life-time.
Learn. Lead. Collaborate.

In this series, Luke Darcy is joined by iconic leaders to unpack learnings and life lessons from these game changers in their chosen field, whether it’s sports, art, business or education. We’ll break down the fundamentals of the new style of leadership, such as collaboration, integrity and innovation, through the stories of these iconic leaders.

In this series, Luke Darcy is joined by iconic leaders to unpack learnings and life lessons from these game changers in their chosen field, whether it’s sports, art, business or education. We’ll break down the fundamentals of the new style of leadership, such as collaboration, integrity and innovation, through the stories of these iconic leaders.

Empowering Leaders

In this series, Luke Darcy is joined by iconic leaders to unpack learnings and life lessons from these game changers in their chosen field, whether it’s sports, art, business or education. We’ll break down the fundamentals of the new style of leadership, such as collaboration, integrity and innovation, through the stories of these iconic leaders. Start your leadership journey today,

In this series, Luke Darcy is joined by iconic leaders to unpack learnings and life lessons from these game changers in their chosen field, whether it’s sports, art, business or education. We’ll break down the fundamentals of the new style of leadership, such as collaboration, integrity and innovation, through the stories of these iconic leaders. Start your leadership journey today,

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