If you've been using Claude like a chat box, you're leaving the best part untouched. Skills are what transform AI from a helpful tool into something that genuinely works for you, running in the background, knowing your voice, following your process, without you having to explain it every single time.

This is part two of my AI upgrade series (go back and listen to Episode 149 first if you haven't, as it sets the whole scene). Today we're going deep on the five types of skills you'll want to build in your Claude account and exactly where to start.

You'll learn:
The five layers of skills every business owner should have (from brand voice to client-specific systems)
Why skills are different from just attaching a document to a project (and why that distinction matters)
How to create your first skill in as little as 2 minutes, even if you've never done anything like this before

Think of a skill like writing your team a procedures manual. You document how you want things done, your voice, your frameworks, your process, and from that point on, Claude just knows. No reminding, no reattaching documents, no micromanaging. It follows the playbook every time, whether you're in a chat or a project.

If you've got a brand voice document sitting somewhere already, this is the perfect place to start.

Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Get the FREE getting started course: Get Started with Email Marketing
Shop The Email Marketing Superstore
Join The Email Experience
1-1 Consulting

If you've been using Claude like a chat box, you're leaving the best part untouched. Skills are what transform AI from a helpful tool into something that genuinely works for you, running in the background, knowing your voice, following your process, without you having to explain it every single time.
This is part two of my AI upgrade series (go back and listen to Episode 149 first if you haven't, as it sets the whole scene). Today we're going deep on the five types of skills you'll want to build in your Claude account and exactly where to start.
You'll learn:
<ul>
<li>The five layers of skills every business owner should have (from brand voice to client-specific systems)</li>
<li>Why skills are different from just attaching a document to a project (and why that distinction matters)</li>
<li>How to create your first skill in as little as 2 minutes, even if you've never done anything like this before</li>
</ul>
Think of a skill like writing your team a procedures manual. You document how you want things done, your voice, your frameworks, your process, and from that point on, Claude just knows. No reminding, no reattaching documents, no micromanaging. It follows the playbook every time, whether you're in a chat or a project.
If you've got a brand voice document sitting somewhere already, this is the perfect place to start.
Want to see more of what I get up to when I&rsquo;m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Get the FREE getting started course: <a href="http://yaelkeon.com/start">Get Started with Email Marketing</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li><a href="https://yaelkeon.com/work-with-me/">1-1 Consulting</a></li>
</ul>

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing &amp; automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.
We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly &amp; effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Feel-good email marketing & automation tips for small business owners