Email marketing is not going anywhere in 2025. In fact, it is only getting more powerful and impactful than ever.

Here’s quick stats drop:
88% of people check their emails every day
Half of marketers see email marketing as their most impactful channel
People are 3 times more likely to make purchases from email marketing than social media
50% of people say they buy from a marketing email at least once a month

But as with any technology the landscape is changing, in many exciting ways. In this episode, I’m sharing my top 7 predictions for email marketing in 2025, including:
Deliverability challenges and what you can do about it
Attention and Engagement getting strategies
The rise of AI

And how being yourself may actually be the key to standing out.

Resources mentioned in this episode:

Episode 120

Episode 121

Forbes 2025 Email Marketing Statistics

Get Started with Email Marketing

 

Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Get the FREE getting started course: Get Started with Email Marketing
Shop The Email Marketing Superstore
Join The Email Experience
1-1 Consulting

Email marketing is not going anywhere in 2025. In fact, it is only getting more powerful and impactful than ever.
Here&rsquo;s quick stats drop:
<ul>
<li>88% of people check their emails every day</li>
<li>Half of marketers see email marketing as their most impactful channel</li>
<li>People are 3 times more likely to make purchases from email marketing than social media</li>
<li>50% of people say they buy from a marketing email at least once a month</li>
</ul>
But as with any technology the landscape is changing, in many exciting ways. In this episode, I&rsquo;m sharing my top 7 predictions for email marketing in 2025, including:
<ul>
<li>Deliverability challenges and what you can do about it</li>
<li>Attention and Engagement getting strategies</li>
<li>The rise of AI</li>
</ul>
And how being yourself may actually be the key to standing out.
Resources mentioned in this episode:
<a href="https://yaelkeon.com/software-update-2024-episode-120">Episode 120</a>
<a href="https://yaelkeon.com/3-must-do-end-of&hellip;asks-episode-121/">Episode 121</a>
<a href="https://www.forbes.com/advisor/business/software/email-marketing-statistics/#email_usage_statistics_section">Forbes 2025 Email Marketing Statistics</a>
<a href="https://yaelkeon.com/start">Get Started with Email Marketing</a>
&nbsp;
Want to see more of what I get up to when I&rsquo;m not podcasting?
<ul>
<li>Hang out with me on Instagram <a href="https://www.instagram.com/yaelkeon/">@yaelkeon</a></li>
<li>Get my freebie: <a href="https://yaelkeon.com/ideas">80+ Fill in the Blank Email Ideas</a></li>
<li>Get the FREE getting started course: <a href="http://yaelkeon.com/start">Get Started with Email Marketing</a></li>
<li>Shop <a href="https://yaelkeon.com/shop/">The Email Marketing Superstore</a></li>
<li>Join <a href="https://yaelkeon.com/experience/">The Email Experience</a></li>
<li><a href="https://yaelkeon.com/work-with-me/">1-1 Consulting</a></li>
</ul>

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing &amp; automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.
We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly &amp; effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Feel-good email marketing & automation tips for small business owners

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