Through innovative approaches and collaborations, BORA or Bring Back Our Rare Animals, is working to reverse the decline of rare species, and safeguard Malaysia's unique biodiversity for future generations. Datuk Dr. John Payne, the Chief Executive Officer of BORA, shares insights into the organisation’s mission to prevent extinction and restore endangered species in Malaysia. He discusses BORA’s key initiatives, including habitat restoration, wildlife management, and the protection of critically endangered species such as the orangutans, elephants and more.