Airbnb is in a mid-life crisis. Founder Brian Chesky is undergoing one of his routine meltdowns where he suddenly decides that the short-stay rental platform should actually be a ticket-clipping mediator of literally all human experience.

The platform has been redesigned and relaunched, with both 'services' and 'experiences' living in separate tabs and hoping to tempt you to open the app more than once or twice a year. A tall order indeed. We discuss.

 

Airbnb is in a <a href="https://www.wired.com/story/airbnb-is-in-midlife-crisis-mode-reinvention-app-services/">mid-life crisis</a>. Founder Brian Chesky is undergoing one of his routine meltdowns where he suddenly decides that the short-stay rental platform should actually be a ticket-clipping mediator of literally all human experience.
The platform has been redesigned and relaunched, with both 'services' and 'experiences' living in separate tabs and hoping to tempt you to open the app more than once or twice a year. A tall order indeed. We discuss.
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