Doug answers a mailbag question from Janelle, a New York City professional who lost her corporate job and is struggling to find a new full-time role in this brutal job market. Sharing five practical tips drawn from his Stanford GSB reputation management teaching, Doug emphasizes that reputation precedes you, urging a Google first-page audit, and considering private social media settings. He notes that “ghost jobs” are on the rise, and with them, the rising importance of referrals. Doug advises proactively activating your network and understanding whether you’re in the “tennis” or “golf” phase of a career.
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Navigating Creativity in a Corporate Landscape - A Sit Down with Nancy Reyes, CEO of BBDO Worldwide
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