Companies use artificial intelligence to take decisions that can have a significant impact on our lives. AI must be regulated to protect ourselves, and to use technology without manipulation or bias. Mark O'Conor, Vincent Sanchez, Larissa Bifano, and Giulio Coraggio discuss to which standards AI should be held. Who is liable when AI fails to perform? Is there an ongoing obligation to audit AI tools, and if so, who should be taking on that responsibility?