Lars Helgeson is the author of CRM for Dummies. He works with companies and businesses by helping them combine customer service, sales, marketing, and operations via a cloud-based platform. In this episode, he talks about the significance and impact of the CRM technology in the business world. Lars is the founder of GreenRope, a CRM and marketing automation platform that helps businesses grow and run effectively. 



Key Takeaways:
 How Lars started GreenRope after losing his first business idea to a former business partner
 How GreenRope’s CRM is different from other CRMs in the market today
 What is a complete CRM concept and how can business use it to grow
 Why Lars wrote CRM for Dummies



Quote of the show (38:00)

“I enjoy helping people. I like seeing people succeed. I like seeing if they can leverage our technology or not. I like being able to watch really good ideas and people with good missions grow,”



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Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval



Ways to connect with Lars Helgeson:

GreenRope LinkedIn: https://www.linkedin.com/company/greenrope

Lars' Linkedin: https://www.linkedin.com/in/larshelgeson/

Facebook: https://www.facebook.com/GreenRope

Twitter: @larshelgeson

Company Website: http://www.greenrope.com



How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD

Lars Helgeson is the author of CRM for Dummies. He works with companies and businesses by helping them combine customer service, sales, marketing, and operations via a cloud-based platform. In this episode, he talks about the significance and impact of the CRM technology in the business world. Lars is the founder of GreenRope, a CRM and marketing automation platform that helps businesses grow and run effectively. 
 
Key Takeaways:
<ul>
<li> How Lars started GreenRope after losing his first business idea to a former business partner</li>
<li> How GreenRope’s CRM is different from other CRMs in the market today</li>
<li> What is a complete CRM concept and how can business use it to grow</li>
<li> Why Lars wrote CRM for Dummies</li>
</ul>
 
Quote of the show (38:00)
“I enjoy helping people. I like seeing people succeed. I like seeing if they can leverage our technology or not. I like being able to watch really good ideas and people with good missions grow,”
 
Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.
 
Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: <a href="https://info.jotopr.com/free-anti-pr-eval">https://info.jotopr.com/free-anti-pr-eval</a>
 
Ways to connect with Lars Helgeson:
GreenRope LinkedIn: <a href="https://www.linkedin.com/company/greenrope">https://www.linkedin.com/company/greenrope</a>
Lars' Linkedin: <a href="https://www.linkedin.com/in/larshelgeson/" data-stringify-link="https://www.linkedin.com/in/larshelgeson/" data-sk="tooltip_parent">https://www.linkedin.com/in/larshelgeson/</a>
Facebook: <a href="https://www.facebook.com/GreenRope">https://www.facebook.com/GreenRope</a>
Twitter: @larshelgeson
Company Website: <a href="http://www.greenrope.com">http://www.greenrope.com</a>
 
How to get more Disruption/Interruption: 
Amazon Music - <a href="https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption">https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption</a>
Apple Podcast - <a href="https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755">https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755</a>
Spotify - <a href="https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD">https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD</a>

When did you say ”THAT’S IT! I’VE HAD IT!”? Time to Disrupt and Interrupt with host Karla Jo. Every week KJ interviews professionals who are disrupting their industries and altering economic networks that have been antiquated with bull-headed predecessors holding up the progress.

KJ delves into uncovering more from industry rebels and innovators that you didn’t know you needed in your life.

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