In this episode of Disruption/Interruption, host KJ interviews JB Baker, VP of Marketing and Product Management at ScaleFlux. They dive deep into the challenges and innovations in data storage and memory for AI workloads, discuss the hidden costs of data center inefficiency, and explore how ScaleFlux is disrupting the industry with advanced flash storage solutions. JB also shares insights from his endurance athlete mindset and offers advice for innovators.

 

Key Takeaways:
The Data Bottleneck in AI (2:01)
The biggest challenge in AI infrastructure is not processing power, but storage and memory that can't keep up with demand.
Hidden Costs in Data Centers (7:12)
Up to 40% of data center power is spent on cooling, not processing, leading to massive inefficiencies and costs.
ScaleFlux’s Disruptive Solution (15:38)
ScaleFlux’s custom SSD controllers enable real-time data compression in hardware, doubling performance and reducing costs for enterprises.
Endurance Mindset in Business (23:18)
JB applies lessons from endurance sports to business, emphasizing persistence and continuous improvement as keys to innovation.

 

Quote of the Show (3:41):
"Those cores can process so much more data per second and so much more data per watt. But when the entire infrastructure isn't balanced, you're losing out on these efficiencies. And so there it is, creating hidden costs." — JB Baker

 

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Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

 

Ways to connect with JB Baker:

LinkedIn: http://www.linkedin.com/in/jbbaker

https://scaleflux.com

 

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD?si=22332d4cd4ef4e41

In this episode of Disruption/Interruption, host KJ interviews JB Baker, VP of Marketing and Product Management at ScaleFlux. They dive deep into the challenges and innovations in data storage and memory for AI workloads, discuss the hidden costs of data center inefficiency, and explore how ScaleFlux is disrupting the industry with advanced flash storage solutions. JB also shares insights from his endurance athlete mindset and offers advice for innovators.
&nbsp;
Key Takeaways:
<ol>
<li>The Data Bottleneck in AI (2:01)</li>
<ul>
<li>The biggest challenge in AI infrastructure is not processing power, but storage and memory that can't keep up with demand.</li>
</ul>
<li>Hidden Costs in Data Centers (7:12)</li>
<ul>
<li>Up to 40% of data center power is spent on cooling, not processing, leading to massive inefficiencies and costs.</li>
</ul>
<li>ScaleFlux&rsquo;s Disruptive Solution (15:38)</li>
<ul>
<li>ScaleFlux&rsquo;s custom SSD controllers enable real-time data compression in hardware, doubling performance and reducing costs for enterprises.</li>
</ul>
<li>Endurance Mindset in Business (23:18)</li>
<ul>
<li>JB applies lessons from endurance sports to business, emphasizing persistence and continuous improvement as keys to innovation.</li>
</ul>
</ol>
&nbsp;
Quote of the Show (3:41): "Those cores can process so much more data per second and so much more data per watt. But when the entire infrastructure isn't balanced, you're losing out on these efficiencies. And so there it is, creating hidden costs." &mdash; JB Baker
&nbsp;
Join our Anti-PR newsletter where we&rsquo;re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.
&nbsp;
Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: <a href="https://info.jotopr.com/free-anti-pr-eval">https://info.jotopr.com/free-anti-pr-eval</a>
&nbsp;
Ways to connect with JB Baker:
LinkedIn:&nbsp;<a href="http://www.linkedin.com/in/jbbaker">http://www.linkedin.com/in/jbbaker</a>
<a href="https://scaleflux.com/">https://scaleflux.com</a>
&nbsp;
How to get more Disruption/Interruption:&nbsp;
Amazon Music - <a href="https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption">https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption</a>
Apple Podcast - <a href="https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755">https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755</a>
Spotify - <a href="https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD?si=22332d4cd4ef4e41">https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD?si=22332d4cd4ef4e41</a>

When did you say ”THAT’S IT! I’VE HAD IT!”? Time to Disrupt and Interrupt with host Karla Jo. Every week KJ interviews professionals who are disrupting their industries and altering economic networks that have been antiquated with bull-headed predecessors holding up the progress.

KJ delves into uncovering more from industry rebels and innovators that you didn’t know you needed in your life.

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