In episode five of Dinner For Two, host Alyce Tran sits down with Elle Ferguson, founder of Elle Effect and one of Australia’s top content creators.

After over a decade of working in the fashion industry and creating content on Instagram, Elle Ferguson knows a thing or two about maintaining momentum and keeping an upwards trajectory. The theme of this episode is how to maintain momentum, and how to continue creating inspiring content when working in the consumer goods space.

In this episode, you’ll hear about: 
How to work with content creators
How to keep your content fresh and your audience engaged
How to grow your brand internationally and safeguard your business

Alyce also shares her experience building brands on social media and keeping content fresh, interesting and engaging.

Follow POPSUGAR Australia and Alyce Tran.

This podcast is presented by POPSUGAR.com.au.

POPSUGAR Australia and Alyce Tran acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.

Producer: Emilee Turcato, SCA 

In episode five of Dinner For Two, host Alyce Tran sits down with Elle Ferguson, founder of Elle Effect and one of Australia&rsquo;s top content creators.
After over a decade of working in the fashion industry and creating content on Instagram, Elle Ferguson knows a thing or two about maintaining momentum and keeping an upwards trajectory. The theme of this episode is how to maintain momentum, and how to continue creating inspiring content when working in the consumer goods space.
In this episode, you&rsquo;ll hear about:&nbsp;
<ul>
<li aria-level="1">How to work with content creators</li>
<li aria-level="1">How to keep your content fresh and your audience engaged</li>
<li aria-level="1">How to grow your brand internationally and safeguard your business</li>
</ul>
Alyce also shares her experience building brands on social media and keeping content fresh, interesting and engaging.
Follow <a href="https://www.instagram.com/popsugarau">POPSUGAR Australia</a> and <a href="https://www.instagram.com/alyce_tran/">Alyce Tran</a>.
This podcast is presented by <a href="https://www.popsugar.com.au/">POPSUGAR.com.au</a>.
POPSUGAR Australia and Alyce Tran acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.
Producer: Emilee Turcato, SCA

Dinner For Two is hosted by entrepreneur Alyce Tran.

Join Alyce as she shares the story of The Daily Edited (the brand she co-founded), alongside a different guest in each episode, where they each share their knowledge, insights, and experience, answering the most common questions that come up when you’re either launching or own a small business.

From how to start a brand, market your product and launch into physical retail, right through to taking on investment, this podcast is for entrepreneurs, small business owners, or anyone who has an idea and needs the motivation to kick into gear.

Dinner For Two is hosted by entrepreneur Alyce Tran.
Join Alyce as she shares the story of The Daily Edited (the brand she co-founded), alongside a different guest in each episode, where they each share their knowledge, insights, and experience, answering the most common questions that come up when you&rsquo;re either launching or own a small business.
From how to start a brand, market your product and launch into physical retail, right through to taking on investment, this podcast is for entrepreneurs, small business owners, or anyone who has an idea and needs the motivation to kick into gear.

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