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Your business listings could be losing you $21,000 a year — and you might not even know it's wrong.

In this episode, Krystal Vivian sits down with FDS Social Media Specialist and Location Concierge expert Melissa Weirick to talk about one of the most overlooked pieces of a business's digital presence: business listings. Your name, address, and phone number show up in over 200 places across the internet — and inaccurate information on even one of them can cost you customers, hurt your search rankings, and erode the trust you've worked hard to build.

Krystal and Melissa break down why consistency across all of those publishers matters to Google and AI search engines, how online reviews directly influence whether consumers choose your business, and what it actually takes to manage your listings and reputation without letting it fall to the wayside. Plus, the stats they share will make you rethink what "showing up online" really means.

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Federated Digital Solutions on LinkedIn

Your business listings could be losing you $21,000 a year &mdash; and you might not even know it's wrong.
In this episode, Krystal Vivian sits down with FDS Social Media Specialist and Location Concierge expert Melissa Weirick to talk about one of the most overlooked pieces of a business's digital presence: business listings. Your name, address, and phone number show up in over 200 places across the internet &mdash; and inaccurate information on even one of them can cost you customers, hurt your search rankings, and erode the trust you've worked hard to build.
Krystal and Melissa break down why consistency across all of those publishers matters to Google and AI search engines, how online reviews directly influence whether consumers choose your business, and what it actually takes to manage your listings and reputation without letting it fall to the wayside. Plus, the stats they share will make you rethink what "showing up online" really means.
<a href="https://www.federateddigitalsolutions.com/federated-digital-solutions-blog/">Read Federated Digital Solutions' blog</a>
<a href="https://www.facebook.com/federated.digital.solutions">Federated Digital Solutions on Facebook</a>
<a href="https://www.linkedin.com/company/federateddigitalsolutions/">Federated Digital Solutions on LinkedIn</a>

As a business owner, you likely have two main questions every time someone starts talking about marketing: why should I care about this, and will this drive revenue?

Digital Marketing ROWhy? is the podcast for you. Your host Shannon Allen is here to answer all your burning questions about digital marketing, breaking down every topic to get to the heart of “why is this important to me and why should I care?” She’ll also connect digital marketing tactics to your bottom line.

With more than 25 years of marketing experience, Shannon is passionate about educating her clients and other business owners about all things digital marketing so they can make the most money for their business through marketing. She understands that if it doesn’t come back to ROI, then it’s not important.

Each month, Shannon and another marketing expert or business owner will have a conversation about the hottest digital marketing topics that everyone is talking about and hear case studies about how business owners and marketers drove ROI with their marketing. We’ll also share weekly quick tips and insights so you’re always up to date on the latest in this crazy digital marketing world.

As a business owner, you likely have two main questions every time someone starts talking about marketing: why should I care about this, and will this drive revenue?
Digital Marketing ROWhy? is the podcast for you. Your host Shannon Allen is here to answer all your burning questions about digital marketing, breaking down every topic to get to the heart of “why is this important to me and why should I care?” She’ll also connect digital marketing tactics to your bottom line.
With more than 25 years of marketing experience, Shannon is passionate about educating her clients and other business owners about all things digital marketing so they can make the most money for their business through marketing. She understands that if it doesn’t come back to ROI, then it’s not important.
Each month, Shannon and another marketing expert or business owner will have a conversation about the hottest digital marketing topics that everyone is talking about and hear case studies about how business owners and marketers drove ROI with their marketing. We’ll also share weekly quick tips and insights so you’re always up to date on the latest in this crazy digital marketing world.