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Organic search traffic is down 25% and 60% of searches now end without anyone clicking to a website.

AI is answering questions directly on Google, ChatGPT, Claude, and other platforms.

What does that mean for local businesses?

In this episode, Shannon and Krystal dive deep into what's happening with AI search and why traditional SEO is no longer enough. They discuss the difference between traditional blog content and AI Answer Blogs, explain how AI platforms decide which businesses to cite as authoritative sources, and share the exact strategies local businesses need to implement now to show up when potential customers are asking AI for recommendations.

If you're wondering why your website traffic is dropping or how to adapt to this massive shift in search behavior, this conversation provides the roadmap to staying visible and competitive in the AI search era.

Read Federated Digital Solutions' blog

Federated Digital Solutions on Facebook

Federated Digital Solutions on LinkedIn

Organic search traffic is down 25% and 60% of searches now end without anyone clicking to a website.
AI is answering questions directly on Google, ChatGPT, Claude, and other platforms.
What does that mean for local businesses?
In this episode, Shannon and Krystal dive deep into what's happening with AI search and why traditional SEO is no longer enough. They discuss the difference between traditional blog content and AI Answer Blogs, explain how AI platforms decide which businesses to cite as authoritative sources, and share the exact strategies local businesses need to implement now to show up when potential customers are asking AI for recommendations.
If you're wondering why your website traffic is dropping or how to adapt to this massive shift in search behavior, this conversation provides the roadmap to staying visible and competitive in the AI search era.
<a href="https://www.federateddigitalsolutions.com/federated-digital-solutions-blog/">Read Federated Digital Solutions' blog</a>
<a href="https://www.facebook.com/federated.digital.solutions">Federated Digital Solutions on Facebook</a>
<a href="https://www.linkedin.com/company/federateddigitalsolutions/">Federated Digital Solutions on LinkedIn</a>

As a business owner, you likely have two main questions every time someone starts talking about marketing: why should I care about this, and will this drive revenue?

Digital Marketing ROWhy? is the podcast for you. Your host Shannon Allen is here to answer all your burning questions about digital marketing, breaking down every topic to get to the heart of “why is this important to me and why should I care?” She’ll also connect digital marketing tactics to your bottom line.

With more than 25 years of marketing experience, Shannon is passionate about educating her clients and other business owners about all things digital marketing so they can make the most money for their business through marketing. She understands that if it doesn’t come back to ROI, then it’s not important.

Each month, Shannon and another marketing expert or business owner will have a conversation about the hottest digital marketing topics that everyone is talking about and hear case studies about how business owners and marketers drove ROI with their marketing. We’ll also share weekly quick tips and insights so you’re always up to date on the latest in this crazy digital marketing world.

As a business owner, you likely have two main questions every time someone starts talking about marketing: why should I care about this, and will this drive revenue?
Digital Marketing ROWhy? is the podcast for you. Your host Shannon Allen is here to answer all your burning questions about digital marketing, breaking down every topic to get to the heart of “why is this important to me and why should I care?” She’ll also connect digital marketing tactics to your bottom line.
With more than 25 years of marketing experience, Shannon is passionate about educating her clients and other business owners about all things digital marketing so they can make the most money for their business through marketing. She understands that if it doesn’t come back to ROI, then it’s not important.
Each month, Shannon and another marketing expert or business owner will have a conversation about the hottest digital marketing topics that everyone is talking about and hear case studies about how business owners and marketers drove ROI with their marketing. We’ll also share weekly quick tips and insights so you’re always up to date on the latest in this crazy digital marketing world.