It's the 25th anniversary of strategic communications firm Sard Verbinnen, a company that specializes in explaining the rationale for large M&A to investors and the media. George Sard and Paul Verbinnen, the firm's co-founders, have spent countless hours in board rooms right next to bankers, lawyers and executives, brainstorming potential messaging strategies for the world. They share advice for CEOs about how to prepare for a Donald Trump tweet and how to plan for the future. 

<p>It's the 25th anniversary of strategic communications firm Sard Verbinnen, a company that specializes in explaining the rationale for large M&amp;A to investors and the media. George Sard and Paul Verbinnen, the firm's co-founders, have spent countless hours in board rooms right next to bankers, lawyers and executives, brainstorming potential messaging strategies for the world. They share advice for CEOs about how to prepare for a Donald Trump tweet and how to plan for the future. </p>

Bloomberg M&A reporters, joined by outside experts and members of Bloomberg's Deals team, examines the week's biggest deals and highlights M&A trends most under scrutiny by Wall Street. He'll talk to reporters who broke Bloomberg's major scoops and interview investors, executives, lawyers and bankers for an inside peek into what's going on inside corporate boardrooms and what it's like working with the world's largest companies and richest people.

Bloomberg M&A reporter Alex Sherman examines the week's biggest deals and highlights M&A trends most under scrutiny by Wall Street.

Deal of the Week

Sard and Verbinnen Talk Sard Verbinnen

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/b88b02e9-a186-4412-91b5-ae39004b195a/transcript