Stephanie Hoff sits down with Alice in Dairyland Sara Hagenow, the official ambassador for Wisconsin's dairy industry, to talk about the state's proudest tradition: butter. Hagenow explains that Wisconsin butter’s superior richness and flavor come from high-quality cream produced by local farms with lush grasslands and dedicated farmers. Beyond its unbeatable taste for baking and cooking, choosing this local dairy product supports the state's $52.8 billion economy and over 120,000 jobs. Shoppers can guarantee they are buying local by looking for the Proudly Wisconsin Dairy Badge or the 55-xxxx plant code on the packaging.

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