Wisconsin cheese is making its mark on the global stage. In just a few years, the number of state cheesemakers exporting their products has grown from nine to more than 30, reaching over 50 countries in 2025. DFW Board Member Mark Crave says through trade shows, retail programs, and international buyer missions, Wisconsin’s dairy checkoff is building strong connections with importers from Asia, the Middle East, and beyond. These efforts not only boost global recognition but also strengthen demand for Wisconsin milk, helping secure a stable future for the state’s dairy farmers.

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<p>Wisconsin cheese is making its mark on the global stage. In just a few years, the number of state cheesemakers exporting their products has grown from nine to more than 30, reaching over 50 countries in 2025. DFW Board Member Mark Crave says through trade shows, retail programs, and international buyer missions, Wisconsin&rsquo;s dairy checkoff is building strong connections with importers from Asia, the Middle East, and beyond. These efforts not only boost global recognition but also strengthen demand for Wisconsin milk, helping secure a stable future for the state&rsquo;s dairy farmers.</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>

More than $32 million in dairy farmer generated funds are managed by Dairy Farmers of Wisconsin (DFW).  Headquartered in Madison, DFW focuses on enhancing the value of all Wisconsin produced dairy products.

Ultimately the goal is to return those dairy invested dollars back to the farm gate.

Dairy Farmers of Wisconsin connects with farmers and consumers to take them behind the curtain of marketing, analytics, and consumer trends to try and show them the value generated on their behalf.

This program is sponsored by Dairy Farmers of Wisconsin.