In this episode of In Pursuit, Rich Froning sits down with Richard Ryan, co-founder of Black Rifle Coffee, author of The Warrior’s Garden, and regenerative agriculture advocate. They dig into the hidden costs of the attention economy, why stepping away from social media can reset your priorities, and how gratitude and community drive resilience. The conversation also ties directly into the backcountry: exploring how hunting offers a rare chance to disconnect, get uncomfortable, and rediscover what truly matters. From raising bison to building companies, Ryan shares hard-won lessons on focus, purpose, and living with intention in the wild and at home.
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