Sports gambling ads are proliferating: In stadiums, on TV broadcasts and on apps across the internet. The multi-billion dollar industry has exploded in the past five years. So what happens when that momentum is translated into gambling on politics, culture, and even war? Clare tells Teo about the meteoric rise of sports gambling, and the way it’s changing norms about betting on real world events. 

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Sources in this episode:

• US Sports Betting Revenue & Handle, Legal Sports Report
• #Sponsored: A Systematic Literature Review and Theoretical Framework of Gambling Sponsorship Research, Journal of Advertising
• The effect of television advertising on gambling behaviour: a quasi-experimental study during the 2022 Qatar FIFA World Cup, Addictive Behavior Reports
• The Financial Consequences of Legalized Sports Gambling, Conference on Economics and Computation
• Sports betting legalization: How we got here, ESPN
• Attorney General Mayes Charges Kalshi With Illegal Gambling Operation, Election Wagering in Arizona, Arizona office of the Attorney General
• Nevada Gaming Control Board Granted TRO Against Kalshi, Nevada Gaming Control Board
• Interview with Luke Burbank, co-host of TBTL
• Interview with Victor Matheson, professor of economics, editor of the Journal of Sports Economics
• Interview with Chris Louis, professor at the Boston University School of Public Health
• Superbowl advertisement for Fanatics Sportsbook, featuring Kendall Jenner
• Fans were stunned by this NFL wild card weekend, a breakdown, Jomboy Media