Steven Rothberg is the founder of college recruiter, a job search site. He believes that every student and recent grad deserves the right career and finding one should be easy and inexpensive for employers to reach them and this is what they facilitate.

He joins Christina to talk about the current generation of people entering the workforce, who the winners and losers of AI and automation will be as well as the different approaches of businesses in regards to recruitment and progression.

KEY TAKEAWAYS

• The current generation of students and graduates have more opportunities than ever especially in regards of flexibility, doing what they want when they want and where they want.
• Everything is going to be changed by AI and it will happen faster than most people realise.
• Universal basic income would not be as much of a far-fetched idea in a world filled with AI. In the best-case scenario, the world would become less about output and making money and more about fulfilment and purpose.
• As most larger organisations have many opportunities and specific graduate programmes, this is where most university and college leavers start their careers, whether they want to or not.
• Having a specific set of skills won’t always serve you, being versatile and having more general knowledge can protect you in harder economic times, allowing you to be more flexible and avoid layoffs.
• It’s good for a business to develop their employees but it needs to take into account that they are individuals rather than the ‘cookie-cutter’ approach.
• One of the benefits of small organisations is that they are generally more nimble, meaning they can be flexible with the skillset of those they hire. If someone fits culturally they are more likely to hire them even without the required skills.
• Try and think of ways you can include and demonstrate your company culture in job ads, to ensure you attract the right candidates.

BEST MOMENTS

07:21 “We’re gonna know in a couple of years whether AI is going to be beneficial for most or just the few”

14:38 “We’re going to get to a Star Trek workplace where people aren’t going to have to work nearly as much”

20:28 “The vast majority of university grads go to work for large organisations whether they want to or not”

22:14 “People with more generalised skills tend to survive layoffs better”

35:19 “We try very hard to include in there a sense of our culture”

VALUABLE RESOURCES

Christina Talks Podcast

https://www.green-umbrella.biz/how-to-launch-anything-using-social-media/

ABOUT THE HOST

Christina has been working with SME’s since 2013 to launch, develop and perfect their online presence. In 2019 Christina made the move from employee to business owner of a successful digital marketing agency focused on educating business owners in the use of

social media. Christina is driven by the fact that in today’s world, it doesn’t

matter how big or small your marketing budget is, you can be a major player.

For small businesses, the tools are just as accessible – you just need to know

how to use them!

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