Cliff Spolander, CEO and founder of Business by Design talks with Christina about the importance of having an exit plan in place right from the very beginning

He explains the importance of working on financial, personal and business plans to make sure that  you can successfully operate your business with effective strategies in place that mean you are prepared for the future and can exit well, whenever this happens

KEY TAKEAWAYS
It’s a flexible framework that people can use to understand where they are from a business personal and financial perspective
A successful exit is when the personal and financial plans of  the business owner are met
Exit planning is a good business strategy and by removing the emotion you can view the company realistically
Its understanding the objective of the seller looking at it through the eyes of the buyer
If you are going to sell what are you going to do next
Most people start with a vision but can find the business all-consuming resulting in the business becoming their identity
For the majority of people, their business becomes their baby but around 50%  will end up being forced out  
People exit for a variety of reasons but the key is to be prepared and have a plan in place

BEST MOMENTS

‘I’m getting a double buzz of building something helping people in the business world and it's kicking off cash that I can give away’

‘Over time the owner's identity can become completely wrapped up in the business’  

 ‘Exit planning is like insurance you hope you’ll never have to use it in a bad way but should life throw you a curveball you are prepared for it’

RESOURCES FOR THIS EPISODE

https://www.businessbydesign.co.uk/

https://www.thesmarterexit.com/

VALUABLE RESOURCES

Christina Talks Podcast

https://www.green-umbrella.biz/how-to-launch-anything-using-social-media/

ABOUT THE HOST

Christina has been working with SMEs since 2013 to launch, develop and perfect their online presence. In 2019 Christina made the move from employee to business owner of a successful digital marketing agency focused on educating business owners in the use of

social media. Christina is driven by the fact that in today’s world, it doesn’t

matter how big or small your marketing budget is, you can be a major player.

For small businesses, the tools are just as accessible – you just need to know

how to use them!

LinkedIn

Twitter

Website

Cliff Spolander, CEO and founder of Business by Design talks with Christina about the importance of having an exit plan in place right from the very beginning
He explains the importance of working on financial, personal and business plans to make sure that  you can successfully operate your business with effective strategies in place that mean you are prepared for the future and can exit well, whenever this happens
KEY TAKEAWAYS
<ul>
<li aria-level="1">It’s a flexible framework that people can use to understand where they are from a business personal and financial perspective</li>
<li aria-level="1">A successful exit is when the personal and financial plans of  the business owner are met</li>
<li aria-level="1">Exit planning is a good business strategy and by removing the emotion you can view the company realistically</li>
<li aria-level="1">Its understanding the objective of the seller looking at it through the eyes of the buyer</li>
<li aria-level="1">If you are going to sell what are you going to do next</li>
<li aria-level="1">Most people start with a vision but can find the business all-consuming resulting in the business becoming their identity</li>
<li aria-level="1">For the majority of people, their business becomes their baby but around 50%  will end up being forced out  </li>
<li aria-level="1">People exit for a variety of reasons but the key is to be prepared and have a plan in place</li>
</ul>
BEST MOMENTS
‘I’m getting a double buzz of building something helping people in the business world and it's kicking off cash that I can give away’
‘Over time the owner's identity can become completely wrapped up in the business’  
 ‘Exit planning is like insurance you hope you’ll never have to use it in a bad way but should life throw you a curveball you are prepared for it’
RESOURCES FOR THIS EPISODE
<a href="https://www.businessbydesign.co.uk/">https://www.businessbydesign.co.uk/</a>
<a href="https://www.thesmarterexit.com/">https://www.thesmarterexit.com/</a>
VALUABLE RESOURCES
<a href="https://podcasts.apple.com/gb/podcast/christina-talks-podcast/id1525685307">Christina Talks Podcast</a>
<a href="https://www.green-umbrella.biz/how-to-launch-anything-using-social-media/">https://www.green-umbrella.biz/how-to-launch-anything-using-social-media/</a>
ABOUT THE HOST
Christina has been working with SMEs since 2013 to launch, develop and perfect their online presence. In 2019 Christina made the move from employee to business owner of a successful digital marketing agency focused on educating business owners in the use of
social media. Christina is driven by the fact that in today’s world, it doesn’t
matter how big or small your marketing budget is, you can be a major player.
For small businesses, the tools are just as accessible – you just need to know
how to use them!
<a href="https://www.linkedin.com/in/christinarobinson2/?originalSubdomain=uk">LinkedIn</a>
<a href="https://twitter.com/christinamc80?lang=en-gb">Twitter</a>
<a href="https://www.green-umbrella.biz/">Website</a>

Who knew being a business owner would be so lonely? It’s not all glitz and glamour - there are hard lessons to learn and a shift in mindset that no one can prepare you for…

Or can they???

Christina has met some truly engaging entrepreneurs who have amazing stories to share, people in business who have inspired her and people who she is simply in awe of.

Moving from being a nobody to a business owner and entering the world of Entrepreneurship, these people have offered Christina their time, inspired her with their enthusiasm and gave her the courage to do more, be more and continue to grow.

This is a podcast for growth-focused business owners with an interest in marketing trends. Christina will talk Marketing of course, but this podcast promises to cover so much more.

“Digital Marketing is my subject of choice, I always say I help business owners who lack the time, enthusiasm or courage to make online marketing work for their businesses. I word things that way for a reason!”

Who knew being a business owner would be so lonely? It&rsquo;s not all glitz and glamour - there are hard lessons to learn and a shift in mindset that no one can prepare you for&hellip;
Or can they???
Christina has met some truly engaging entrepreneurs who have amazing stories to share, people in business who have inspired her and people who she is simply in awe of.
Moving from being a nobody to a business owner and entering the world of Entrepreneurship, these people have offered Christina their time, inspired her with their enthusiasm and gave her the courage to do more, be more and continue to grow.
This is a podcast for growth-focused business owners with an interest in marketing trends. Christina will talk Marketing of course, but this podcast promises to cover so much more.
&ldquo;Digital Marketing is my subject of choice, I always say I help business owners who lack the time, enthusiasm or courage to make online marketing work for their businesses. I word things that way for a reason!&rdquo;

Christina Talks Podcast

Christina Talks

Cliff Spolander, CEO and founder of Business by Design talks with Christina about the importance of having an exit plan in place right from the very beginning

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