You can’t get from your home to the grocery simply by owning a car. You have to actually drive the vehicle to get to a place that delivers value. Sounds obvious right? But we don’t instinctively think this way when it comes to data. We focus so much on tools, processes, and architectures, but we don’t talk enough about actually using the data.

This week, Tim and Juan are joined by Mike Ferguson, managing director of Intelligent Business Strategies Limited to look at why we’re not using data nearly as effectively as we think and what can be done about it.

This episode will feature:
Data usage do’s and don’ts
How to get your company aligned on effective data use and measurement?
What’s the most expensive thing you bought that you’ve never used?

You can’t get from your home to the grocery simply by owning a car. You have to actually drive the vehicle to get to a place that delivers value. Sounds obvious right? But we don’t instinctively think this way when it comes to data. We focus so much on tools, processes, and architectures, but we don’t talk enough about actually using the data.
This week, Tim and Juan are joined by <a href='https://www.intelligentbusiness.biz/about-us/company-profile/'>Mike Ferguson</a>, managing director of Intelligent Business Strategies Limited to look at why we’re not using data nearly as effectively as we think and what can be done about it.
This episode will feature:
<ul><li>Data usage do’s and don’ts</li>
 <li>How to get your company aligned on effective data use and measurement?</li>
 <li>What’s the most expensive thing you bought that you’ve never used?</li>
</ul>

Catalog and Cocktails is the honest, No-BS, non-sales-y podcast about data and analytics. This is your unfiltered chat about everything interesting in data and analytics. Join Juan Sequeda and Tim Gasper to explore emerging topics and hear from thought leaders, practitioners and executives across the data and analytics space.

Catalog and Cocktails is the honest, No-BS, non-sales-y podcast about data and analytics. This is your unfiltered chat about everything interesting in data and analytics. Join Juan Sequeda and Tim Gasper to explore emerging topics and hear from thought leaders, practitioners and executives across the data and analytics space.