Here’s your mission, should you choose to accept it: Your company is making poor decisions about how to bring its latest product to market. Time is running out, and the company risks missing a unique and lucrative opportunity. You must convince your exec team to stop using gut instinct and start trusting in data.

Step one is building a strong data and analytics team with the right mix of people, process, and technical know-how. In this episode, Juan, Tim, and Patrick Barry, VP of Data and Analytics at SPM Marketing and Communications, discuss what it takes to assemble a team from scratch.

Other topics include:
What roles and skills to prioritize

Why diversity is critical

What things do we wish would self-destruct

Here’s your mission, should you choose to accept it: Your company is making poor decisions about how to bring its latest product to market. Time is running out, and the company risks missing a unique and lucrative opportunity. You must convince your exec team to stop using gut instinct and start trusting in data.
Step one is building a strong data and analytics team with the right mix of people, process, and technical know-how. In this episode, Juan, Tim, and Patrick Barry, VP of Data and Analytics at SPM Marketing and Communications, discuss what it takes to assemble a team from scratch.
Other topics include:
<ul><li>What roles and skills to prioritize 
</li>
 <li>Why diversity is critical 
</li>
 <li>What things do we wish would self-destruct 
</li>
</ul>

Catalog and Cocktails is the honest, No-BS, non-sales-y podcast about data and analytics. This is your unfiltered chat about everything interesting in data and analytics. Join Juan Sequeda and Tim Gasper to explore emerging topics and hear from thought leaders, practitioners and executives across the data and analytics space.

Catalog and Cocktails is the honest, No-BS, non-sales-y podcast about data and analytics. This is your unfiltered chat about everything interesting in data and analytics. Join Juan Sequeda and Tim Gasper to explore emerging topics and hear from thought leaders, practitioners and executives across the data and analytics space.