Farming is a notoriously difficult profession, high risk, and often low reward. 

In India, agriculture supports roughly two-thirds of the population. And the majority of families who grow and sell crops do so on a small scale at great personal financial risk. 

But one company is working to change this system from the inside: India’s largest agri-tech enterprise, Samunnati. 

For this positive case study, we speak with Samunnati Founder and CEO Anil Kumar about how they are creating better markets for smallholder farmers across every state in India.

Show Notes
Learn more about how farmer collectives help entail competitive and holistic engagement beyond finance.
Read about Anil Kumar’s journey from bank clerk to founder and CEO of Samunnati.
Samunnati recently partnered with GROWiT to promote protective farming techniques to benefit the planet. 

Farming is a notoriously difficult profession, high risk, and often low reward. 
In India, agriculture supports roughly two-thirds of the population. And the majority of families who grow and sell crops do so on a small scale at great personal financial risk. 
But one company is working to change this system from the inside: India’s largest agri-tech enterprise, Samunnati. 
For this positive case study, we speak with Samunnati Founder and CEO <a href="https://site.samunnati.com/profile/">Anil Kumar</a> about how they are creating better markets for smallholder farmers across every state in India.
Show Notes
<ul>
<li aria-level="1">Learn more about how<a href="https://site.samunnati.com/farmer-collectives/"> farmer collectives</a> help entail competitive and holistic engagement beyond finance.</li>
<li aria-level="1">Read about <a href="https://www.thebetterindia.com/267075/agritech-farmer-samunnati-anilkumar-sg-bank-clerk-success-inspiring/">Anil Kumar’s journey </a>from bank clerk to founder and CEO of Samunnati.</li>
<li aria-level="1">Samunnati recently <a href="https://agriculturepost.com/agritech/growit-partners-with-samunnati-to-promote-protective-farming-techniques/">partnered with GROWiT</a> to promote protective farming techniques to benefit the planet. </li>
</ul>

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach.

Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses.

In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 

Episodes releasing every Wednesday. Distributed by iHeartMedia.

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach.
Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses.
In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 
Episodes releasing every Wednesday. Distributed by iHeartMedia.

A weekly podcast that explores purpose-washing: the gap between what companies say, and what they actually do.

Calling Bullsh!t

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach. Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses. 

In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 

Ty Montague has been named one of the Top Ten Creative Minds in business by Fast Company, as well as one of the 50 most influential creative people of the past 20 years by Creativity Magazine.

Calling Bullsh!t's 12 episode first season premieres February 9, 2022, with episodes releasing every Wednesday. Distributed by iHeartMedia.

Samunnati: Collective Growth & Collective Prosperity

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/3ba44479-9961-4631-986c-af5c0175171c/transcript

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