Noom’s app promises a long-term approach to weight loss based on psychology and personalization.  And it’s popular. It has 250 million downloads, ads that pop up everywhere from podcasts to the Superbowl, and a valuation of $3.7 billion. 

But is being a weight loss app even the right goal? Or is it just the perfect business model?

Show Notes
Read Taylor Majewski’s deep-dive into the app titled ‘‘The Dark Side of Noom’.
Check out Eling Tsai’s full-service nutritional consultancy work at Food in Common.
Buy Jane Ogden’s recent book Health Psychology which examines health behaviors through reviewing key research in the field. 

If you love the show, rate and review us on Apple Podcasts. Find out more at https://callingbullshitpodcast.com/. 

Noom’s app promises a long-term approach to weight loss based on psychology and personalization.  And it’s popular. It has 250 million downloads, ads that pop up everywhere from podcasts to the Superbowl, and a valuation of $3.7 billion. 
But is being a weight loss app even the right goal? Or is it just the perfect business model?
Show Notes
<ul>
<li aria-level="1">Read Taylor Majewski’s deep-dive into the app titled <a href="https://every.to/glassy/the-dark-side-of-noom">‘‘The Dark Side of Noom’</a>.</li>
<li aria-level="1">Check out Eling Tsai’s full-service nutritional consultancy work at <a href="https://www.withfoodincommon.com/about/">Food in Common</a>.</li>
<li aria-level="1">Buy Jane Ogden’s recent book <a href="https://www.amazon.com/Health-Psychology-Textbook-Jane-Ogden/dp/0335243835">Health Psychology </a>which examines health behaviors through reviewing key research in the field. </li>
</ul>
If you love the show, rate and review us on Apple Podcasts. Find out more at <a href="https://callingbullshitpodcast.com/">https://callingbullshitpodcast.com/</a>.

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach.

Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses.

In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 

Episodes releasing every Wednesday. Distributed by iHeartMedia.

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach.
Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses.
In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 
Episodes releasing every Wednesday. Distributed by iHeartMedia.

A weekly podcast that explores purpose-washing: the gap between what companies say, and what they actually do.

Calling Bullsh!t

The first podcast about purpose-washing...the gap between what companies say they stand for and what they actually do — and what they would need to change to practice what they preach. Hosted by Ty Montague, co-founder, Chairman, and Chief Purpose Officer of co:collective, a creative and strategic transformation partner for purpose-led businesses. 

In each episode, Montague calls on journalists, authors, leaders, and CEOs of some of the brands featured in the season to explore a company’s path to success and meaningful change. He also facilitates a panel discussion with additional experts to debate the company or organization at hand and provide concrete remedies and solutions for cleaning some of the b.s. up and to help drive action and transformation. 

Ty Montague has been named one of the Top Ten Creative Minds in business by Fast Company, as well as one of the 50 most influential creative people of the past 20 years by Creativity Magazine.

Calling Bullsh!t's 12 episode first season premieres February 9, 2022, with episodes releasing every Wednesday. Distributed by iHeartMedia.

Noom: Helping us live healthier lives? Or just starving for growth?

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/336ea403-1b6c-4fd9-8581-af3f0165f7ed/transcript

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