When looking for influencers and partners, there are many from each corner of the globe!

It can be difficult to sieve through the list to find the right people.

Find out today, how to thin out the herd as well as how to do email outreach the right way. 

Transcript, with all resources mentioned, can be found in the Authority Marketing Playbook.

Topics Covered and Their Timestamps:

Influencer and partnership outreach (00:32)
Create a list of all the places and people you’d like to reach (00:41)
Finding the influencers (01:23)
4 Levels of influencers (01:25)
Information about your leads (02:25)

How to do email outreach (The right way) (03:08)
Outreach best practices (03:28)
Spark their interest with a subject line (03:42)
Add value (04:04)
Challenge convention (04:31)
Spark curiosity (05:09)
Be personal (05:27)
Follow up (05:37)
Track everything (05:55)

Call for Content: Authority marketing agency (06:20)

Schedule an office hours call with Michael

When looking for influencers and partners, there are many from each corner of the globe!
It can be difficult to sieve through the list to find the right people.
Find out today, how to thin out the herd as well as how to do email outreach the right way.&nbsp;
Transcript, with all resources mentioned, can be found in <a href="http://www.callforcontent.com/amp">the Authority Marketing Playbook</a>.
Topics Covered and Their Timestamps:
Influencer and partnership outreach (00:32)
<ul>
<li>Create a list of all the places and people you&rsquo;d like to reach (00:41)</li>
<li>Finding the influencers (01:23)</li>
<ul>
<li>4 Levels of influencers (01:25)</li>
<li>Information about your leads (02:25)</li>
</ul>
</ul>
How to do email outreach (The right way) (03:08)
<ul>
<li>Outreach best practices (03:28)</li>
<ul>
<li>Spark their interest with a subject line (03:42)</li>
<ul>
<li>Add value (04:04)</li>
<li>Challenge convention (04:31)</li>
<li>Spark curiosity (05:09)</li>
<li>Be personal (05:27)</li>
</ul>
<li>Follow up (05:37)</li>
<li>Track everything (05:55)</li>
</ul>
</ul>
Call for Content: Authority marketing agency (06:20)
<a href="https://www.callforcontent.com/authority-marketing-playbook#schedule">Schedule an office hours call with Michael</a>

Built from almost 5 years of strategizing and producing 6 figure podcast based consulting businesses, this is our complete Authority Marketing and B2B Podcasting program for podcast-first content marketing and lead generation.

Built from almost 5 years of strategizing and producing 6 figure podcast based consulting businesses, this is our complete Authority Marketing and B2B Podcasting program for podcast-first content marketing and lead generation.

Authority Marketing and B2B Podcasting strategy for content marketing and lead generation.

Authority Podcasting: The Playbook

The Call for Content Marketing Playbooks—now in audio format. Learn the end-to-end strategies for creating a successful B2B podcast, monetizing a podcast, building niche authority, and more. 


Get the full text and resources at: https://www.callforcontent.com/playbooks

The Call for Content Marketing Playbooks&mdash;now in audio format. Learn the end-to-end strategies for creating a successful B2B podcast, monetizing a podcast, building niche authority, and more.&nbsp;
 Get the full text and resources at: <a href="https://www.callforcontent.com/playbooks">https://www.callforcontent.com/playbooks</a>

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