Resource Links:
Buying Online Businesses Website (https://buyingonlinebusinesses.com) 
Resources for Buying Online Businesses (https://buyingonlinebusinesses.com/freeresources/)
Investors Club Membership (https://investors.club)
Convertica (https://convertica.org/)
Convertica Testing Tools (https://convertica.org/ab-testing-tools/) 

 

If you’ve never heard of CRO, you’re missing out. For online business buyers, knowing how Conversion Rate Optimization works and adding it to their site can make a difference not just in retention but also in revenue. 

Today, we’re sitting down with Kurt Philip, Founder and CEO of Convertica, to talk about his experience working with CRO, low-hanging fruits to look out for when buying sites, and why learning SEO in 2020 might as well be impossible. We also cover how to find strategies that really work and give advice to those looking to buy a site & optimize in CRO. Listen in to learn more! 

 

We’ll be covering:
How Conversion Rate Optimization started for him & evolved as an industry [03:53]
The big misconception between CRO and SEO [06:20]
The process behind how they apply CRO [10:04]
Why you should design your site for mobile & utilize CRO [12:43]
Application of CRO on sites with different business models [14:59]
Using Shopify, Wordpress, or other platforms when building websites [16:31]
Low-hanging fruits to check for when buying & optimizing sites [18:59]
How much traffic should a site have to start seeing a good return? [20:52]
What Kurt has learned about buying sites from experience [25:56]
Why learning SEO in 2020 is impossible [28:43]
Filtering false information and finding what really works [32:00]
Advice for people looking to buy a site & optimize in CRO [36:24]

 

About Our Guest:

Kurt Philip is the Founder and CEO of Convertica where they help online businesses make more money from their existing SEO, PPC, or social network visitors. Kurt and his team have worked with over 300 businesses and have run thousands of split tests. He also has strong expertise in affiliate, lead generation, and eCommerce website conversion rate optimization.

If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. You may also leave us a review on anywhere you listen to and give us feedback! We really appreciate it!

 

Connect with Jaryd Krause of Buying Online Businesses:
Follow on Facebook: https://www.facebook.com/JarydKrause1
Subscribe on Youtube: https://www.youtube.com/channel/UCQ3g6G2USlnq7EgnUsajTBw

See omnystudio.com/listener for privacy information.

Resource Links:
<ul>
<li>Buying Online Businesses Website (<a href="https://buyingonlinebusinesses.com/freeresources/">https://buyingonlinebusinesses.com</a>)&nbsp;</li>
<li>Resources for Buying Online Businesses (<a href="https://buyingonlinebusinesses.com/freeresources/">https://buyingonlinebusinesses.com/freeresources/</a>)</li>
<li>Investors Club Membership (<a href="https://investors.club">https://investors.club</a>)</li>
<li>Convertica (<a href="https://convertica.org/">https://convertica.org/</a>)</li>
<li>Convertica Testing Tools (<a href="https://convertica.org/ab-testing-tools/">https://convertica.org/ab-testing-tools/</a>)&nbsp;</li>
</ul>
&nbsp;
If you&rsquo;ve never heard of CRO, you&rsquo;re missing out. For online business buyers, knowing how Conversion Rate Optimization works and adding it to their site can make a difference not just in retention but also in revenue.&nbsp;
Today, we&rsquo;re sitting down with Kurt Philip, Founder and CEO of Convertica, to talk about his experience working with CRO, low-hanging fruits to look out for when buying sites, and why learning SEO in 2020 might as well be impossible. We also cover how to find strategies that really work and give advice to those looking to buy a site &amp; optimize in CRO. Listen in to learn more!&nbsp;
&nbsp;
We&rsquo;ll be covering:
<ol>
<li>How Conversion Rate Optimization started for him &amp; evolved as an industry [03:53]</li>
<li>The big misconception between CRO and SEO [06:20]</li>
<li>The process behind how they apply CRO [10:04]</li>
<li>Why you should design your site for mobile &amp; utilize CRO [12:43]</li>
<li>Application of CRO on sites with different business models [14:59]</li>
<li>Using Shopify, Wordpress, or other platforms when building websites [16:31]</li>
<li>Low-hanging fruits to check for when buying &amp; optimizing sites [18:59]</li>
<li>How much traffic should a site have to start seeing a good return? [20:52]</li>
<li>What Kurt has learned about buying sites from experience [25:56]</li>
<li>Why learning SEO in 2020 is impossible [28:43]</li>
<li>Filtering false information and finding what really works [32:00]</li>
<li>Advice for people looking to buy a site &amp; optimize in CRO [36:24]</li>
</ol>
&nbsp;
About Our Guest:
Kurt Philip is the Founder and CEO of Convertica where they help online businesses make more money from their existing SEO, PPC, or social network visitors. Kurt and his team have worked with over 300 businesses and have run thousands of split tests. He also has strong expertise in affiliate, lead generation, and eCommerce website conversion rate optimization.
If you liked this episode, please don&rsquo;t forget to subscribe, tune in, and share this podcast. You may also leave us a review on anywhere you listen to and give us feedback! We really appreciate it!
&nbsp;
Connect with Jaryd Krause of Buying Online Businesses:
<ul>
<li>Follow on Facebook: <a href="https://www.facebook.com/JarydKrause1">https://www.facebook.com/JarydKrause1</a></li>
<li>Subscribe on Youtube: <a href="https://www.youtube.com/channel/UCQ3g6G2USlnq7EgnUsajTBw">https://www.youtube.com/channel/UCQ3g6G2USlnq7EgnUsajTBw</a></li>
</ul>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Hosted by Jaryd Krause who went from plumber to creating an online business empire through buying websites for passive income. 

This podcast will unfold his secrets as you explore the highs, lows and light bulb moments of his personal journey in each episode. He will show you that no matter where you are in life an alternate lifestyle is more than possible. You will gain the knowledge you need to start buying online businesses yourself and live a fulfilling lifestyle.

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