In today’s BOB episode, we dive into the fascinating journey of Pascal Levy-Garboua, the founder and CEO of Noosa Labs. Pascal has built a $15M ARR holding company by acquiring small, profitable, bootstrap SaaS businesses with ARR between $150K and $800K. With four companies currently in his portfolio, Pascal draws on over 20 years of experience in the tech industry, including launching two venture-backed startups, serving as the first executive at Cheka, and investing in 140 startups with 15 successful exits.

Jaryd and Pascal discuss the lessons learned from acquiring multiple businesses in a single year, including the challenges of due diligence and business growth strategies. Pascal shares insights into the unique risks associated with SaaS businesses, his approach to sales and business development, and his philosophy behind the creation of Noosa Labs.

You won’t want to miss this in-depth conversation filled with valuable takeaways for anyone interested in business acquisitions and SaaS growth. Now, let’s get started and catch today's episode!

Episode Highlights

03:45 How did Pascal start Noosa Labs?

10:30 Start with fulfillment goals rather than money goals!

19:00 Pascal’s mistakes in buying businesses

24:20 What’s a dangerous strategy when buying a business?

30:00 How to grow a business?

40:20 Where to find Pascal? 

Key Takeaways

➥ Starting and running a business is challenging, and having a strong sense of fulfillment and joy in work is crucial for overcoming setbacks and staying motivated.

➥ Pascal's experience taught him to be flexible and adapt his acquisition strategy based on what he could realistically manage and afford, ensuring he remained true to his goals and capabilities.

➥ Before acquiring a business, it’s vital to have a well-defined strategy. This includes knowing exactly how you will improve and grow the business, rather than relying on learning and fixing issues post-acquisition.

About The Guest

Pascal Levy-Garboua is the founder and CEO of Noosa Labs, a holding company that buys small, profitable SaaS Companies ($150-$800k in ARR). He has 4 companies in his portfolio. He’s spent over 20 years in the tech industry, launched 2 venture back startups, was the first executive hired at Checkr and has invested in 140 Startups with 15 successful exits. 

Connect with Pascal Levy-Garboua 

➥ www.noosalabs.com

➥ https://www.linkedin.com/in/pascallevygarboua/

Resource Links

➥ Sell your business to us here - https://buyingonlinebusinesses.com/sell-your-business/

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➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/

➥ GoDaddy (Website Hosting & Buying Domains) - https://bit.ly/3YiRkWV

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➥ Active Campaign (Email Software Provider) - https://bit.ly/3DCwYQH

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➥ Empire Flippers - https://bit.ly/3RtyMkE

➥ Flippa - https://bit.ly/3wGa8r5

➥ Motion Invest - https://bit.ly/3YmJAmO

➥ Investors Club - https://bit.ly/3ZpgioR

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