Imagine mastering sales and marketing by working alongside legendary entrepreneurs like Tony Robbins and Joy Mangano; wouldn’t it be fun? Today, we’re thrilled to have a conversation with Martin Bispels, a marketing mastermind with over 30 years of experience in D2C marketing and business development.

Martin's impressive career includes driving over $6 billion in sales and orchestrating two significant business acquisitions during his tenure at QVC. Now, he owns and operates his own e-commerce venture, Upper Park Disc Golf, while also serving as a marketing consultant and CMO for various businesses.

In this episode, Jaryd and Martin dive into his extensive experience at QVC, exploring the essence of the company and the lessons he learned from influential figures in marketing and sales, such as Tony Robbins and Joy Mangano. They'll uncover the secrets behind building trust, fostering relationships, and mastering the art of selling and marketing.

They also talked about Martin’s transition into the M&A space, acquiring companies for QVC, and eventually moving on to establish his own marketing consultancy firm. They'll discuss his journey of acquiring Upper Park Disc Golf, starting from zero inventory and sales and scaling it to seven figures in just 18 months.

Martin shares his insights on due diligence, the importance of core values, and the strategies that fueled his success. 

Join us in this episode as we tap into Martin Bispels’ wealth of knowledge and uncover the strategies that can transform your business. You’re going to love this conversation!

Episode Highlights

03:45 Martin’s experience in QVC

15:30 Why did Martin acquire multiple businesses?

20:30 Having an M&A mindset!

33:00 Right people, right seats

42:30 Networking is important

Key Takeaways

➥ Genuine enthusiasm and honest communication about products can be more effective than aggressive sales tactics. Establishing trust with customers is essential, especially in new or unfamiliar shopping environments.

➥ Managing a business requires focusing on high-impact activities that only the owner or CEO can do. Delegating tasks to skilled team members and avoiding micromanagement are essential for sustainable growth.

➥ Establish and adhere to clear criteria for business decisions to avoid impulsive choices driven by excitement or external influences.

About The Guest

Martin Bispels is a marketing genius at heart, having spent over 30 years in direct consumer marketing and business development that’s led to over $6 billion in sales and 2 business acquisitions for the previous company he worked for. Now he owns and operates his own e-commerce business, Upper Park Disc Golf, while still acting as a marketing consultant for various businesses.

Connect with Martin Bispels 

➥ https://www.linkedin.com/in/martinbispels/

➥ www.upperparkdiscgolf.com

Resource Links

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➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/

➥ GoDaddy (Website Hosting & Buying Domains) - https://bit.ly/3YiRkWV

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➥ Mangools (SEO tool) - https://bit.ly/3wV4hLc

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➥ Investors Club - https://bit.ly/3ZpgioR

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