On this episode of Butternomics, our host, Brandon Butler, sits down with Troop Brand, the creative force behind Trap Sushi. What started as a passion project to find fellow anime lovers turned into a full-on cultural movement—now backed by brand deals with Adult Swim, UTA, and more. Troop shares how he blended nightlife, hip-hop, cosplay, and community into one of the most unique event brands in Atlanta. This episode is full of real talk on partnerships, business growth, and how to scale without losing your voice.

On this episode of Butternomics, our host, Brandon Butler, sits down with Troop Brand, the creative force behind Trap Sushi. What started as a passion project to find fellow anime lovers turned into a full-on cultural movement&mdash;now backed by brand deals with Adult Swim, UTA, and more. Troop shares how he blended nightlife, hip-hop, cosplay, and community into one of the most unique event brands in Atlanta. This episode is full of real talk on partnerships, business growth, and how to scale without losing your voice.

Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Butternomics is for you.

Butternomics: The Business of Culture takes a deep dive into the intersection of business and culture, showing how brands, entrepreneurs, and tastemakers use culture level up. Join serial entrepreneur, thought leader, and CEO of Butter.ATL, Brandon Butler (@mrsuperbran), as he brings you exclusive interviews, trends, insights, and more. Whether you're an aspiring entrepreneur or a seasoned pro, Butternomics is for you.

Butternomics the Business of Culture

Butternomics - The Business of Culture

How Trap Sushi Took Over the Culture One Cosplay at a Time

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