In this episode, David Jenyns sits down with Sawyer Paul, founder of Launch Pal and the Concrete agency, to unpack his five-layer framework for cold outbound that consistently delivers 10·15% reply rates (well above the 1·3% industry average). If you·ve been avoiding outbound because you·re afraid of spam folders, this conversation will change the way you think about building scalable sales systems. Hit play and take notes.

Most business owners avoid documenting their core business processes (even though they’re key to building a business that works without them) so we decided to do if for them. We interview industry experts and have them share their best small business systems and processes. Our team then converts those interviews into procedure templates that you can duplicated, customised and deployed within your business. 

It’s the quickest, easiest and efficient way to build a systemised business.

Business Processes Simplified Podcast

Business Processes Simplified By SYSTEMology

In this episode, David Jenyns sits down with Sawyer Paul, founder of Launch Pal and the Concrete agency, to unpack his five-layer framework for cold outbound that consistently delivers 10–15% reply rates (well above the 1–3% industry average). If you’ve been avoiding outbound because you’re afraid of spam folders, this conversation will change the way you think about building scalable sales systems. Hit play and take notes.